21 Smolensk shops will be integrated by the ERP system of AVARDA.RetailNetwork

Ansoft company, the Russian developer of information management systems, announced the beginning of complex business process automation of the retail network "Fortuna" including 21 grocery stores in Smolensk and the Smolensk region. The project will be implemented based on the ERP system of AVARDA.RetailNetwork.

Before the project effective objectives to integrate in Fortuna networks in a common information space multiformat retail network, to qualitatively increase management of trade inventories and assortment management, to create new opportunities for providing to buyers high-quality service and various marketing programs.

Within the forthcoming AVARDA.RetailNetwork ERP system project it will be implemented in back-and front-offices of shops and also at managing office of Fortuna network. In shops using a system points of sale, revaluation processes, work with the weight equipment will be automated. At the same time possibilities of AVARDA.RetailNetwork will allow to consider completely specifics of work with perishable goods, to strictly control expiration dates and storage conditions, to automate production processes on production of semi-finished products and finished goods. Points of sale based on AVARDA will work in a close sheaf with back-office AVARDA that will allow the customer to work with data on sales and about a goods remaining balance in real time.

The head office of Fortuna network after implementation of the ERP system of AVARDA.RetailNetwork will have an opportunity to manage on a centralized basis retail network, to quickly distribute goods on shops taking into account sale indicators in each of them, to manage flexibly pricing and marketing shares, to perform the automatic order of goods on the basis of industrial control algorithms trade inventories and also to optimize other business processes.

For the organization of reliable data exchange in network it is going to implement the system of replication AVARDA.ReplicationSystem. It will give the chance to transfer the consolidated data, with detailing till a line of the cash voucher, from all shops to managing office. At the same time the relevance of data will be from 1 to 5 minutes. Information with the maximum detailing for the entire period of a company performance will be stored and be analyzed within a single system of automation that by itself is excluded by emergence of discrepancies and inaccuracy in data. In addition, it will allow the customer to make the unique reporting for the marketing purposes. For example, in details to analyze the volume and content of purchases on discount cards and also features of sales of different commodity groups in each shop depending on time of day, a season, holding advertizing campaigns or other factors.

First of all the ERP system of AVARDA.RetailNetwork will be implemented at managing office and 21 shops of Fortuna network. Automation of new hypermarket of 10,000 sq.m which opening is planned in 2011 will become the next stage.

According to Marakanov Vitaly, the director of retail network "Fortuna", "ambitious plans of the company require essentially new technical solutions. In the nearest future we intend to increase significantly the number of our shops, to fix the presence at a format of supermarkets and to come to a new format of hypermarkets. Working with an old system, our specialists had "to cut" base as it did not cope with the growing loading, and many transactions were considered using Excel opportunities. In a new system for us the combination of high performance to the most complete functionality was essentially important. For several years we considered practically all solutions for product retail from the Russian and western suppliers. The AVARDA system was selected as the most meeting our existing and perspective requirements".

Sinitsyn Kirill, the deputy CEO of Ansoft company, notes: "For the last year we made significant break in the market of product retail. Automation of 120 Polushka shops, 213 Bashspirt shops, to Veteran retail network in Moscow – these projects prove advantages of industry solution based on the AVARDA system, expand our expert experience and provide the leading position in this segment of the market. In the Smolensk network "Fortuna" the solution standard and most functional for today in the industry of product retail will be implemented. A lot of work is necessary to us, but we are completely sure of success of results".