OLX KZ

History

2025: Kazakhstan's Beeline buys OLX for $75m

In October 2025, Beeline Kazakhstan announced the conclusion of an agreement on the acquisition of 100% of Kazakhstan's OLX KZ online ad business from OLX Group for $75 million. The deal will allow the telecom operator, part of the Veon group, to expand its range of digital services for customers.

The transaction is subject to regulatory approval and requires standard closing conditions to be met. OLX Group will provide OLX KZ with IT services and technical support during the transition period.

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Фото: Freepik

VEON Group CEO Kaan Terzioglu noted that the acquisition of OLX KZ represents a significant opportunity to further expand the digital operator's offering. According to him, he is glad to welcome the OLX KZ team, which has created a profitable and market-leading business in Kazakhstan.

Kaan Terzioglu stressed that he expects new opportunities that this area will open up to implement the strategy of the group's digital operator. Integration of the announcement platform into the telecommunications services ecosystem will create a synergistic effect.

CEO of Beeline Kazakhstan Evgeny Nastradin explained that OLX KZ will offer customers a wider and integrated set of digital services. The acquisition will help attract more users thanks to one of the most popular platforms on the market.

OLX Group CEO Christian Gisi noted that the deal is in line with the company's strategy to focus on key categories and priority markets. In his opinion, OLX KZ is being transferred to a new owner with a strong local presence and a developed digital ecosystem.

The OLX KZ platform shows impressive audience performance. As of June 30, 2025, the monthly audience of the service was 10 million active users. The platform hosted 3.6 million ads of various categories of goods and services.^[1]

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