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Expenses on video conferences will double by 2015

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30.03.11, 11:11, Msk

Having got used to use videokonfention during crisis, the companies are not going to refuse related conveniences. Therefore expenses of the companies on this type of communication will double in four years.

Cisco - Tandberg, Avaya, Lifesize and Polycom focused on development of conference systems: in this field of the market of video conferences the maximum growth is expected, according to Infonetics Research.

The enterprises will spend for services of video conferences about $5 billion by 2015, analysts of the company in the another research predict. Last year the profit of vendors of these technologies grew by 18% to $2.2 billion around the world. As business is more and more puzzled with search of the effective communications allowing to cut down costs expenses the company on video conference will continue to grow, analysts consider.

Communications by means of video become one of the main trends a telecom that is followed by growth of the market of corporate video. Modern communication channels are necessary for business for employees, partners, clients, and video conferences are what is necessary for all.

Matthias Machowinski, the analyst of Infonetics, noted: "Winners in the market of corporate video will be those whose solutions will be multimodel, visual and will support joint work of the geographically distributed organizations".

At the same time the enterprises use video conferences both for the solution of visually resource-intensive tasks, and for more exotic purposes, he added. It is much simpler to companies "see" a problem, than try to describe long it. Besides, there are companies with high visual culture where employees very seldom see each other, but communication according to video helps to feel as it a part of one command.

At the same time in comparison with sales of PBX technologies which decreased by 20% in the course of world economic recession sales of video conferences remained are stable in 2009. In particular it worked well because vendors rested on economy using video conferences and cost reduction on business trips.

According to ABI Research, the enterprises even more often invest in infrastructure which supports the services requiring large volumes of data transmission. Broadband access is often used just for video conferences.

At the same time according to Infonetics if most vendors make the desktop systems of a konfrentssvyaza, the maximum growth will happen in a segment of complete solutions which allow to equip separate rooms for video of negotiations. Such solutions are available at vendors of Avaya, Cisco-Tandberg, Lifesize and Polycom.

At the same time vendors of video conferences differentiate the solutions on the price, software and availability of services in "cloud".