In "The house of technical fabrics" Monitor CRM is implemented

The Market Capital Solutions group (MARCS) completed implementation of the CRM system of Monitor in House of Technical Fabrics company. Less than in a month specialists of MARCS customized a system in all main divisions of the company and provided training of employees.

"The house of technical fabrics" specializes in wholesale trade by various textile products. Feature of business of the company - the wide range of goods. Implementation of the CRM system is caused by need to carry out commodity analytics and to arrange the range under customer needs from the different industries. Therefore, first of all, in Monitor CRM all product assortment of the company was unloaded and structured on different signs and types. The Monitor CRM system simplifies operational segmentation and data analysis that gives to the company the chance to find individual approach to the client and to save his loyalty.

Existence of easy integration with the accounting system Parus was one of the main requirements to the CRM system. In Monitor CRM printed forms of the necessary documents were configured. Now the staff of the company can quickly react to requests of clients: make out bills, prepare agreements and shipment documents. Using analytical system module drawing up any reports for the analysis of sales and purchases became possible.

"We received easily configured and managed CRM solution with ample opportunities, - the director of the company Belichenko Natalya Vladimirovna says, - therefore we use Monitor CRM practically in all departments of our company: management, accounting, sales department, warehouse. The convenience of fixing by managers of the held meetings and negotiations with clients became an important factor of the choice of a system for us. Thanks to Monitor CRM now this process occupies the minimum quantity of time".