WISE TIVI

In December, 2013 the WISE TIVI company announced the beginning of sales in Russia devices of own development – the WISE TIVI Box set-top box which after connection to the TV turns it into Smart TV. The prefix gives to the user opportunities of Internet movie theater, the video game console, videokontekt player (including, and from mobile devices) and also home office, providing access through the television screen to any Internet-applications on the Android 4.2 platform. The prefix approaches practically any TVs, both digital, and analog thanks to existence of HDMI and analog (AV) of connectors. Only the Internet - Wi-Fi a point or a LAN cable is necessary for its work.

Key differences of a new product from the analogs existing in the Russian market are:

• Level of technical characteristics [1]: 2nd the nuclear processor, volume of the internal memory (8 GB) with a possibility of expansion, the built-in video card capable to provide Full HD the image and to support practically any modern computer games on Android, support of the DNLA protocol, etc.;
• Quality of component base which supports the last data transfer protocols, and quality of assembly thanks to what the device functions in that volume which is stated by the producer;
• The principle of an open architecture giving a connectivity of an unlimited number of applications;
• Own customized by software based on Android, automatically updated online;
• Permanent updating of a hardware-software part;
• Stylish design;
• The special gyroscopic panel mouse providing ease of content management on the screen.

Production, deliveries and sales of WISE TIVI Box are performed in compliance to the current legislation of the Russian Federation. Retail price is from 5,120 rubles depending on a complete set. WISE TIVI Box is certified on Russian and to international quality standards, has warranty and service support. The prefix is manufactured in China at one of the largest plants in the city of Shengzhen – the world capital of electronics. For ensuring quality control the company supports a double control system: products undergo primary testing at the plant specialists of independent international laboratory, secondary – in a warehouse in Moscow, and only after that the goods go to the consumer.

WISE TIVI plans partnership with Internet movie theaters and application developers for Android to provide to the clients a wide choice of content developed under the TV and also to give to the normal audience the chance to estimate all advantages of "smart television". To Internet movie theaters cooperation with WISE TIVI will help to expand significantly audience at the expense of the TV viewers browsing movies not on the screen of computers, and in television HD quality. Application developers receive the additional distribution channel economic owing to potentially large and new audience of TV viewers.

In the short term (1 half-year 2014) the company intends to release on the Russian market new product of the line of WISE TIVI – a mini-prefix from the 4th the nuclear processor for digital TVs. In mid-term plans – expansion of a product line, development of the platform by own SMART TV on the basis of Android and also an exit to international markets.