Oracle Retail Merchandising Analytics

The Oracle corporation announced in May, 2011 release of Oracle Retail Merchandising Analytics — the ready-made analytical solution for the retail companies designed to increase efficiency and to optimize quality of decision making.

According to developers, Oracle Retail Merchandising Analytics uses the ready Oracle Business Intelligence Applications analytical applications that allows to receive and analyze data from different sources: management systems for finance, personnel, customer relations (CRM) and merchandising. The new solution integrates performance indicators which are crucial for the retail companies, such as sales volumes, efficiency of shops, efficiency of promotion actions and sales, turnover of warehouse stocks, trends of sales and profits in dynamics and also possible situations of lack of goods on shelves.

Thanks to dynamic intellectual panels users get access to information, most important for business, that allows to do orders of missing goods, to redistribute stocks or to start promotion actions, says Oracle. Using such "leading analysts" there is an opportunity to react quicker to information displayed in the report or on a dashboard. Reports can be output to mobile devices and desktop computers in different formats that is provided due to use of a technology platform of Oracle Business Intelligence Enterprise Edition.

Oracle plans expansion of the Oracle Retail Analytics family that it is the is most complete to satisfy the growing needs of users. Oracle applications of Retail Analytics are optimized for work on the hardware and software systems Oracle Exadata Database Machine and Oracle Exalogic Elastic Cloud that allows to reach the high level of performance necessary during the work with large volumes of data, and at the same time not to sacrifice analysis depth, noted in Oracle.

Oracle applications of Retail Analytics are integrated as with Oracle applications, and other suppliers, and can be implemented as the separate solution and together with other systems that allows to satisfy information needs of the companies with different IT strategy, emphasized in corporation. The premood allows clients to reduce time expenditure by implementation, to receive benefits from use of a system quicker and to reduce total cost of ownership, claim in Oracle.

The solution Oracle Retail Merchandising Analytics already went on sale. The packet includes the preconfigured integration into analytical applications and a management system for retail company Oracle Retail.