"The rainbow smile" started the goods delivery through Delivery Club service

2020: Organization of the goods delivery

The federal retail network on personal care and behind the house Smile of Rainbow announced on December 11, 2020 the beginning of cooperation with delivery service Delivery Club. The network became the first drogera from which delivery is available to clients of service in Moscow and St. Petersburg. In plans of partners – scaling of cooperation on all regions of presence of shops of the Rainbow Smile network and Delivery Club in Russia.

In December service is started in the test mode in 16 shops of Moscow and St. Petersburg. Delivery across all territory of two capitals will be available based on the test period in the first quarter 2021. It is possible to issue delivery from shops "Rainbow Smile" on the website delivery-club.ru or in the Delivery Club application available in App Store and Google Play.

Users of service can order ukhodovy and decorative cosmetics and also household chemicals and goods for the house – only about 10 thousand goods. The courier will free of charge deliver orders from 699 rubles within 30-40 minutes.

All goods will be delivered according to all requirements of the current legislation. Especially for this Delivery Club developed separate hermetic bags which couriers will be able to carry as separately, and in the normal backpacks.

According to the results of almost annual work in the field of the product delivery and joint products we see the growing demand of our users for cosmetics which are often not provided widely in assortment of the food retailers working with us. Cooperation with "A rainbow smile" will allow us to offer users express delivery of a good selection of quality cosmetics from specialized shops, – the press service of Delivery Club comments.

Alexey Baulin, CEO of Rainbow Smile retail network:

"The rainbow smile" is an omnichannel network. We are glad to offer users of Delivery Club a good selection of quality goods on personal care and behind the house. And our regular customers will receive a convenient service by the online order of goods from "A rainbow smile". Cooperation with Delivery Club is an opportunity to expand geography of orders and to attract audience of one of large services for delivery in Russia. In the medium term we consider the possibility of opening of darkstor in regions where there are no shops "Rainbow Smile" yet, but there is Delivery Club.