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VMware buys the third company this year

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01.06.11, 18:55, Msk

New acquisition of VMware company - Socialcast - will expand a product line for collective interaction. VMware expects to influence the market of software products for corporate users.

VMware purchased Socialcast company - the third acquisition of technology for corporate joint activity this year, says the company.

The software Socialcast integrates the existing corporate applications, including Microsoft SharePoint, Microsoft Outlook and also the instrument of microblogging and a discussion forum, in one joint application. It is intended for simplification of work of employees in search and shared access to information.

The enterprises can purchase Socialcast on the basis of a host as implementation of private "cloud" or as own product on the basis of the virtual device of VMware. About 40% of customers of Socialcast select the version in property, Tim Young, the founder and the CEO of Socialcast writes about acquisition.

It, as well as other staff of Socialcast, will continue to work on a product for VMware which is going and to offer further three modern models of providing services and delivery of updates of products - now they are in work, he told.

Steve Herrod, the director of technologies of VMware company, announced that this acquisition fits into his understanding of support of leaving from former style of work of people. The last several decades only teased personal computers with previously digitized resources with mailboxes and the Outgoing folder, directories and file systems.

But now there are new approaches to joint activity which use opportunities a web better. "For example, communications become more and more iterative, replacing interaction of the letter-send-send type, he considers. Interaction often is implemented among separate groups, informally connected people. Information created in such cooperation should interrupt work of users only in due time, should be stored and be safely, he told.

"Thus, there is an opportunity for improvement of joint work in the company which can reach new performance levels and satisfactions of employees", - Herrod notes.

Recent acquisitions provide advance, helping VMware to implement joint activity such.

In addition to Socialcast, this year VMware purchased SlideRocket and Zimbra. Zimbra offers a set of products of e-mail and collective work, and SlideRocket allows users creation and sharing of PowerPoint presentations.

VMware does not disclose acquisition value Socialcast. Clients Socialcast - the companies Nokia Corporation Avaya Humana Philips Electronics SAS, and until recently and VMware.