Microtest: The BI solution for car dealers

The Microtest company submitted in the summer of 2012 the industry BI solution for car dealers on IBM Cognos.

"We came up with the idea to develop own industry solution when we had already 7 implementing solutions IBM Cognos in the companies from the automotive industry. At the same time we developed our data model, being guided by autoretail tasks — BI opens possibilities of development of car sales, service, etc. to the maximum" — Sergey Borisov, the director of the department of the analytical systems Microtest told.

In general the industry solution Microtest based on IBM Cognos is intended for data analysis about: car sales; to work of car service; to work with clients (analytical CRM); remaining balance and movement of inventory items; market and quotas of producers of cars; work on insurance, crediting of clients, leasing; results of work of personnel; cash flow; car rental; to logistics and customs. A system is also equipped with opportunities for work with data of a system from the tablet computer or the smartphone.

As a part of industry solution products of the IBM Cognos 10 family are used, namely: IBM Cognos BI and IBM Cognos TM1 or IBM Cognos Express. As a part of the solution Microtest these products are implemented with a support on an industry data model — standard structure of business data of the car dealer and templates of the analytical reporting, reported in the company.

Structure of the industry BI solution of Microtest