RapidSoft automated the rewards program for holders of the cards "Stations of Russia"

In November, 2012 RapidSoft company, the Russian developer of corporate IT solutions, the Stations of Russia Card, allowing holders of cards to have bonuses and special opportunities at purchase of goods and services in the territory of railway stations announces project implementation on automation of the rewards multifunction program ". The program is expected release about ten million cards.

The RapidSoft company acted as the consultant, the developer and integrator of the project, having provided complete implementation and start of the program in short terms.

During the project principal components solutions for automation of the program, including analytical storage of client data, the module of processing of cards of participants of the program, the client website kartavr.ru with a personal account of the participant of the program were developed and implemented and also integration with the systems of the partners of the program accepting the cards "Stations of Russia" to calculation is executed.

In the fall of 2012 the Directorate of railway stations jointly with the project office - The Russian Railway — Development of Stations company announced (Russian Railway branch of JSC) start of the program "the Stations of Russia Card. Now holders of cards receive special offers and bonuses at purchase of goods and services at partners of the program at capital stations. The pool of network partners includes the companies which are implementing goods and services on commercial infrastructure of station complexes and signed the agreement with organizers of the program.

Besides, since October, 2012 the Stations of Russia card is used by official carriers for arrival and accounting of machines of the taxi on the automated lines of the taxi in the territory of parkings near the station before the Yaroslavl, Leningrad and Kiev stations.

"Thanks to cooperation with RapidSoft company the program "the Stations of Russia Card with a possibility of release of 10 million cards was developed "from scratch" and ready to start of all for half a year. And, using such components as the system of score processing and the client website, we could add to our card of function of the loyalty program. We intend to continue cooperation with RapidSoft company within implementation of new program capabilities for different categories of participants and scaling of the project on the territory of all Russia", - Ekaterina Babkina, the CEO of ARS company and the project manager "the Stations of Russia Card reported.

"When implementing the project we used the most effective technologies and practice of implementation of rewards programs which are saved up by our company for more than five years of specialization in this area. We are ready and to render further consulting, technical and integration support of The Stations of Russia Card in process of Its Functional Development and Expansion of Scale program, - the vice president of RapidSoft Egor Shokurov noted.