Lumata
Since 2011
Russia
Central Federal District of the Russian Federation
Moscow
25040, Nizhnyaya St., 14, building 7
Lumata is a developer of a number of successful programs of loyalty worldwide. The most known of them:
- MTS the Bonus (Russia) (bonus.mts.ru) is the largest loyalty program in Europe (28 million participants), about 500 thousand daily visits of the website of the program.
- Bazzla's (Russia) (game.beeline.ru) Beeline - top-up&win the program implemented using game mechanics.
- Orange Wednesdays (Great Britain) is extremely successful program directed to stimulations of loyalty and involvement of new subscribers.
- Kinovtorniki's (red.mts.ru/kino) MTS was carried out in the large Russian cities in 2011-2012 in partnership with Karo Film movie theater chain. It is possible to study the short description of the program here. As a prototype Kinovtornikov the similar program served in Great Britain Orange Wednesdays which also was developed Lumata company.
History
Lumata is formed with assistance of Francisco Partners (70% of stocks) and Buongiorno SpA (30% of stocks) based on Buongiorno Digital companies (B! Digital) and Act750. Offices Lumata are located in 15 countries of the world, in the company more than 500 employees work.
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