Koptev Sergey Ivanovich
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Biography
Was born on June 4, 1959 in Moscow.
In 1981 graduated from faculty of the organization of management of mechanical engineering industry of the Moscow institute of management.
Since 1982 worked at All-Union research institute of an environment.
In 1990 headed the Russian branch of the international advertizing agency D'Arcy which in several years became the leader of the domestic advertizing market.
In 1999-2001 headed the Association of the Communication Agencies of Russia (ACAR).
In 2002 founded Native Speech advertizing agency.
Since 2003, after closing of the D'Arcy agency (DMB&B) - the chairman of the board of directors and the CEO of advertizing holding Starcom MediaVest Group.
Since September, 2005 – the Chairman of the board of directors of Publicis Groupe Media (Starcom, MediaVest and ZenithOptimedia agency).
On the C of November, 2005 – Chairman of the board of directors of Leo Burnett Group (Leo Burnett agencies, Native Speech, ArcWW Russia and TNC.Brands.Ads.).
Since 2008 — the chairman of the board of directors and CEO VivaKi Russia.
In 2010 it is again elected the president of AKAR.
Since 2012 - the Chairman of the board of directors of Publicis Russia.
Publications
Coauthor of the book "Human Marketing".
Member of the Russian academy of advertizing.
Hobbies
Is fond of cookery, gardening and cultivation of aquarian fishes.
Links
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