| The name of the base system (platform): | PowerCurve |
| Developers: | Experian |
| Date of the premiere of the system: | 2013/08/06 |
| Technology: | BI, CRM |
PowerCurve Strategy Management is a management system for the strategy of work with clients in a retail segment.
The technological solution with profound analytics provides the large-scale growth of a client portfolio in a retail segment.
The PowerCurve Strategy Management system provides such benefits as economy of means due to increase in operational efficiency and level of automation of decision making, increase in a share of the activated cards and decrease in arrears.
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