Caucasus Online upgraded the service platform

On January 28, 2015 the Smartlabs company announced upgrade of the television platform of Caucasus Online provider implementation of the service SmartTUBE SDP platform.

Project Progress

According to terms of the contract, Smartlabs completely replaced the existing IPTV infrastructure of the operator, having implemented the service platform of own development SmartTUBE SDP and a complex of distribution of content SmartMEDIA for providing VOD services, services of TimeShift and Pause Live TV.

Replacement of infrastructure was made imperceptibly for subscribers, without breaks in service. Smartlabs delivered a batch of self-produced prefixes of SML-482 and carried out migration of several tens of thousands operating devices of different producers on the new platform.

All works are carried out less than for half a year and are complete directly to start of a rebranding campaign of the operator. Process of migration of devices took only three weeks.

Project Results

The operator saved all most popular TV-services. With increase in convenience of use, high-speed performance and attractiveness, the demand of the services familiar to subscribers grew several times.

According to the results of transition to the advanced platform and the carried-out rebranding the operator noted steady growth of demand for services. In the closest plans of Smartlabs and Caucasus Online - implementation of OTT services and support of multiscreen.

"Once again showed the ability to help the operator with implementation of the selected strategy of development of TV-services in the joint project with Caucasus Online of Smartlabs. It is not the first project where our company performs operational migration of the available subscriber devices on the new platform and by that prolongs the term of their service, at the same time enriching the list of available services by the subscriber based on the legacy-equipment. We are very glad that at the expense of the accumulated experience this time we managed to provide record-breaking short terms of migration, - Mikhail Grachev, the CEO Smartlabs told. - Subscribers received new services, new, more perfect interface and it, certainly, positively affected their loyalty and revenues of the operator".

"Our updated IPTV service Caucasus TV is technology more difficult and perfect product. He is more friendly to users in respect of functionality, can brag of more attractive visual part. Service became really interactive and flexible. We receive extremely positive reviews from subscribers. Both old and new users are happy with opportunities and the interface of service. That it is the most important, the updated IPTV service allowed us to position Caucasus Online as strong and influential player in the segment of the market", - Nikolay Chiaureli, CEO Caucasus Online noted.