SmartTUBE SDP

SmartTUBE SDP is the convergent platform of provision of services of access to digital content in fixed (DVB, IPTV, hybrid networks) and mobile networks (DVB-H, 3G, WiFi, WiMax and so forth), including support of such services as broadcast of TV, PPV, PVR/nPVR, VoD/nVoD, message exchange, e-mail, Internet access and so forth.

The single platform of IPTV/OTT works since 2011. By the end of 2012 the subscriber base of IPTV made 1.4 million households, and by the end of 2015 exceeded a mark of 3.4 million households.

In December, 2015 Rostelecom acquired the rights to the platform at Smartlabs company, having paid for it 236 million rubles. It was made for further development of the platform and development on its base of new software products. For all 2015 this segment brought to the operator 19.3 billion rubles of revenue.

Formation of packets of content and broadcasting on different screens - the TV, an OTT-prefix, the computer or the tablet belong to number of the perspective directions of development of Interactive television in which Rostelecom makes investments. Using Multiskrin service the operator is going to integrate all these screens in uniform space for viewing.

In the spring of 2016 PJSC Rostelkom announced purchase for 364 million rubles (the maskimalny price) on which of the tender documentation it follows that the company is going to finish the Interactive Television platform. The platform is organized based on software of production Smartlabs Also Implements Services IPTV / OTT Rostelecom LLC^[1].

Main Characteristics

SmartTUBE SDP supports constantly extending set of services and functions among which:

• Broadcast of TV of channels and other audio / video of content in digital quality - standard and high quality (HD);
• Representation of EPG (the Electronic Program schedule) on subscriber devices or client applications;
• Viewing and listening of audio/video of content on demand (VoD, nVoD, etc.) with functions of advanced search;
• Other interactive services (vote, delivery of news, e-mail, Internet access, online system of trade, etc.);
• Parental control of access to content;
• Authorization of users;
• User interface for access to services on subscriber devices;
• Creation of the crossed and/or not crossed tariff plans;
• Work with data of users;
• Collecting of statistics about the provided services;
• Secure access to services;
• The built-in system of creation of the interoperator solution of rendering services (the operator of service - the operator subscriber's agent, the supplier the content operator of service subscriber, etc.);
• The interface for ensuring interaction with accounting systems and rendering services of the operator.
• High reliability - all components of a system support a possibility of reservation;
• Cross-platform of the solution - different transport push technologies of content, subscriber devices and client applications, operating systems and DBMS are supported;
• Service opportunities - thanks to architectural separation of client and server components, users of the platform are hit the powerful instrument of customization of services and client applications and also means of adding of new subscriber devices to the single SDP server platform in the hands;
• Integration opportunities - existence of the open interfaces providing ability to integrate with the different systems of conditional access, storage systems of content and the systems of tariffing of services.
• Broad spectrum of subscriber devices - IPTV STB, DVB STB, hybrid STB, client applications for mobile devices.

Notes