Alol (messenger)

Alol is the platform of colloquial commerce.

Service provides tools for involvement of buyers and increase in profitability of the customer base. Within service corporate customers are offered:

• sales channel
• partner platform
• the multi-card for support of programs of loyalty
• online consulting
• support of service of a feedback with clients
• tools of the developer

In April, 2016 there was a beta Alol. From the middle of May, 2016 the messenger began to work in Ulmart and Wild Orchid.

Screenshot of a window of mobile application Alol, (2016)

Screenshot of a window of mobile application Alol, (2016)

2016: Integration with Edisoft

On August 26, 2016 the provider of electronic document management Edisoft announced the agreement with Alol company according to which the companies intend to integrate mutually the IT solutions and to cooperate in area of the analysis of consumer preferences on the basis of fiscal data.

Until the end of 2016 on a technology platform Alol is going to be created:

• marketplace for sales in mobile application;
• the partner platform for cross-marketing and exchange of customer bases;
• the messenger for sales and communication with clients;
• multi-card technology for increase in efficiency of programs of loyalty of retailers;
• free online consultant
• e-book of responses.

It is supposed that Alol and Edisoft will help the clients to optimize assortment management and sales. According to the operator of e-document flow, partners will expand a range of services for large retail chain stores and will strengthen own positions in the field of IT solutions for business^[1].

Tools which use networks for building of loyalty and a feedback with clients are insufficiently effective today. In many respects because retailers are in a separation from a mobile ecosystem of the client. It limits opportunities for productive work with buyers. Technologies Alol will help large networks to optimize the loyalty program, to build sales in mobile application, will allow to exchange clients within a single platform for a cross-promo, to communicate with buyers, to sell in the messenger. Thanks to Edisoft these opportunities will become available to large Russian retailers, including the current partners of the company. Dmitry Zolotukhin, chief executive Alol

It is sure that from partnership Edisoft and Alol will be benefited, first of all, by clients of two companies. We will continue to open access to new convenient hi-tech services, connection to which will take place quickly and easily. It will be helped by mutual integration and compatibility of partner products and solutions. Sergey Mamiyev, commercial director of Edisoft

Notes