M.Video implemented mobile application for delivery drivers

On November 29, 2016 the M.Video company announced start of mobile application for delivery drivers from VeeRoute company. The technical partner in the project of integration of the application with the operating IT systems Novardis company.

Project Tasks

In plans of M.Video to improve quality of work of "the last mile" of delivery, to raise a customer loyalty and efficiency of contact center.

M.Video, (2014)

Project Results

Delivery drivers of 20 partner companies of M.Video got access to mobile application of VeeRoute within the project.

The VeeRoute application is integrated with a management system for orders of M.Video and other programs on the SAP platform. It helps the company to control delivery processes in real time, to provide to clients operational and exact information about the status and, if necessary, to change the route sheet for delivery drivers in real time.

The competition in the market is intense more than ever, clients pay attention not only to the range or the prices, but also to service – as the company makes out purchase what information gives about the delivery course, couriers are how polite and punctual. Mobile application for forwarding agents – one of a number of IT solutions which allow us to answer high customer expectations and to increase efficiency. Using the application in real time we can control forwarding agents, their working schedule, monitor delay that leads to cost reduction, connected with claim activity and reduces the level of failures on delivery. M.Video expects to reduce the level of not productive deliveries to 30%. Irina Dementieva, director of supply management, distribution and logistics of M.Video

Increase in level of service, fight for a customer loyalty – a noticeable trend in the retail market. VeeRoute proposes solutions which, on the one hand, can lift a delivery quality to new level, and with another – to lower internal costs. M.Video as the market leader acts for the logistic partners to some extent as the conductor of new technologies, and is sure, such integrated approach will set a new level on the level of service and a customer loyalty and will give a new impetus for development of the Russian retail. Mikhail Kudinov, co-founder and commercial director of VeeRoute

The project on client delivery implemented under the direction of NOVARDIS company when using the software solution VeeRoute and also with its integration into IT architecture of M.Video, will increase customer satisfaction the level of service that is one of the most main competitive advantages and raises a customer loyalty to a brand of M.Video. Mark Roytenberg, deputy CEO of NOVARDIS

The project works in all cities of presence of M.Video. More than 1 thousand delivery drivers use the application.