Biography
Since 2006 Anastasia Goryacheva works in the field of marketing.
Worked as the operating officer on marketing of the Russian retail chain stores selling home appliances and electronics of M.Video.
Held a position of the marketing director of the Central Universal Department Store (CUDS) later.
On April 27, 2017 Anastasia Goryacheva is appointed to a position of the marketing vice president of Euroset company. Is responsible for strategic and operational marketing, brand development and gain of positions of Euroset company in the market. The priority purposes are increase in a market share, increase in recognition of the company, expansion of the range of goods and implementation of new services for clients.
Anastasia Goryacheva so commented on the appointment:
"The Euroset is the company with 20-year history, excellent dynamics and high potential. For tens of millions of people the company became a usual part of their everyday life. And now modern realities in retail are focused not only on sale of specific goods, and on satisfaction of all consumer needs: from banal post-services before receiving financial services in the field of private consumption. Shops of Euroset became multifunction cash desk where the client can use full range of services: purchase the air ticket, repay the credit, transfer money, pay housing and public utilities, a penalty of traffic police and other. I believe that behind such model of business the future".