RSS
Логотип
Баннер в шапке 1
Баннер в шапке 2
Project

Alfa-Bank announced start of the rewards program

Customers: Alfa-Bank Russia

Moscow; Financial Services, Investments and Auditing

Product: CFT Loyalty

Project date: 2016/10  - 2017/01

On April 25, 2017 the Center of Financial Technologies company announced implementation of technology of CFT Loyalty for support of the rewards program of Alfa-Bank.

Project Progress

CFT within the project performed on the party a complex of the works providing technology functioning of the loyalty program including processing of bonus points, integration of the processing platform of CFT Loyalty with the RBS systems of Alfa-Bank (Internet bank, mobile bank) online, development of the customized personal account of the loyalty program with a show-window of the directory of remunerations. For data exchange with bank the secure channel is used.

Advertizing of Alfa-Bank, (2015)

Project Results

Alfa-Bank submitted to the market the rewards program dated for the FIFA World Cup. Technology partner of the Center of Financial Technologies project.

File:Aquote1.png
We were faced by a task - within four months to implement rather difficult integration project and to fulfill all requirements of partners to performance and functionality of the program, to usability of online interfaces, to seamlessness of integration processes. We are glad that we managed to meet expectations of our partners and to take part in the project connected with one of the main sports events in the world.

Ekaterina Shumskaya, chief of the department of programs of loyalty of the CFT Group
File:Aquote2.png