Rosbank began card issue Visa#МожноВСЁ

2018

Card issue Visa#МожноВСЁ

On November 30, 2018 the CFT company reported that Rosbank began card issue Visa#МожноВСЁ which combined in itself two the most popular for November, 2018 at clients of type of remuneration: bonuses on travel and Cashback. According to the company, the option #МожноВСЁ can be connected independently to the Visa card of Rosbank in a personal account ROSBANK Online. The Center of Financial Technologies (CFT) became the technology partner of the project, having provided implementation of key functionality and IT support of a product.

Clients of Rosbank at connection of the option #МожноВСЁ can select what type of remuneration they will use. For November, 2018 those clients who selected Cashback will also be able to define categories with the raised remuneration – to 10% of the spent amount. For other purchases for November, 2018 1% of Cashback is charged. Users who will want to save bonuses for travel for November, 2018 will get from 1 to 5 point (depending on turnover according to the card) for each spent 100 rubles and will be able to pay with them the travel both partially, and entirely.

CFT within the project executed all complex of the IT works providing technology functioning of the program. Thanks to integration of RBS services of Rosbank with processing of CFT for clients of bank the possibility of online access to the history of transactions with detailing about quantity of the added and spent bonuses is provided. Write-off of the saved-up Travel-bonuses happens online on the OneTwoTrip platform that is provided with integration of this platform with processing of CFT: the client seamlessly passes from the system of online banking to the OneTwoTrip platform, selects tickets, services and at payment for November, 2018 can write off up to 100% of the saved-up bonuses.

Besides, CFT provides processing of files with transactions of clients, performs bonus processing, prepares the reporting necessary for settlement between project participants and also provides the automated workplace for employees of a back office, contact center and division of claims activities of Rosbank. Using software packages of CFT employees of a back office have an opportunity to configure and adjust conditions of actions, and the specialists of bank responsible for communication with clients received the tool for the analysis of client activity.

Representation of the loyalty program to private clients

In more detail about the project