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MegaFon. Business

Product
Developers: MegaFon
Date of the premiere of the system: 2018/04/27
Branches: Internet services

" MegaFon.business " is the online platform which integrates already existing solutions, information and billing systems of MegaFon on one platform. The principle of targeting is the cornerstone of its work. Thanks to the analysis of Big Data, content changes depending on a profile of the client using the platform. For example, MegaFon will recommend to the acting clients solutions, making a start from the amount of their business, lifecycle and also the list of already connected services. To clients whose business is already adjusted – will suggest to connect solutions for business process optimization, for example, on personnel management or transport. And to clients who only enter the market, – the effective tool for point communication with audience " Megafon.target ".

Specific Features

  • A set of relevant solutions depending on type of the company and management of them
  • Specialized partner offers
  • The uniform knowledge base about solutions
  • Topical news of business

Features

  • All ecosystem of business solutions for small and medium business on one platform
  • Connection of necessary services online in 1 cliques without filling of requests
  • Convenient management of services with uniform authorization for all services
  • Information on the account status, on services, connected and available for managements
  • The convenient knowledge base helping easily to begin to use any connected service

Personalisation

  • The personalized offers based on the analysis of Big Data depending on a segment
  • Recommendations on the basis of the connected services and like the client
  • Separation of roles for management of services

In addition to own solutions of MegaFon on the platform also offers from partners among whom – the leading companies in the industry are submitted: Mail.ru, Tinkoff.Bank, Tochka bank, Nethouse, OFD.ru, SKB Kontur. In several clicks having filled out the request, the client can organize any business process - from creation of the website and opening of the bank account before acquisition of the secure cloud storage of data. Users of the website will also get access to the uniform knowledge base where they will be able to specify detailed information on each service, to study the instruction for connection and to consult with a support service.

2018: Announcement

The MegaFon company announced on April 27, 2018 the online platform for business development. Having analyzed needs of the clients for the company decided to create the convenient tool for clients allowing them it is easy to connect necessary solutions and to manage them — " Megafon.business ".

MegaFon studied the advanced examples of the organization of service in a B2C-segment in which as showed the analysis, the client by means of a uniform account and the clear interface uses all ecosystem of solutions, easily manages the connected solutions, sees data on traffic, an account balance. This experience in the company was decided to be transferred to B2B, having offered the standard of service of B2B-clients — the address offer of necessary business tools and an ability to manage them:

  • Potential clients see all ecosystem of solutions, do not waste efforts that to manage this ecosystem.
  • Examination and the recommendations of relevant tools is offered to the existing clients.

At the heart of the platform " Megafon.business " there is a personalisation and targeting. Content adapts on the basis of the analysis of Big Data depending on a segment of the client which came on a resource:

  • Solutions and services based on what at them is already connected are recommended to the acting clients;
  • Clients whose business is already adjusted, are offered to connect solutions which will help to optimize the existing business processes on personnel management or transport;
  • For clients who only enter the market there is more relevant tool for point communication with TsA — " Megafon.target ";
  • The description of solutions varies too. Example: service 8-800 for SOHO/SME — an image question of customer confidence. For the large companies — the tool which allows buyers from all Russia free of charge to address them by phone.

At the same time personalisation works also for the potential not authorized clients. So, the unauthorized user can also send purchasing requests of services.

" Megafon.business " is also offered to users a convenient format of viewing, use and management of the connected services.

Access to all own solutions of MegaFon is provided by means of a uniform sheaf the login password and technologies of end-to-end identification (web SSO). Are implemented:

  • "Binding" of all services to a uniform personal account " Megafon.business ", information on the account status, volume of the remained and used traffic;
  • Automatic filling of the request on the basis of billing data. There is no need to fill out long requests for different services and every time to enter the data.

Besides, specialized offers, in particular, from such partner companies of MegaFon as Mail.ru, Tinkoff Bank, Tochka Bank, Nethouse, OFD.ru, SKB Kontur, Bitrix 24 are available to users of the online platform.

If necessary clients can also use the uniform knowledge base where information on services of MegaFon is available "in one contact", including:

  • The detailed FAQ on each service;
  • Instruction for connection and application;
  • Consultation of employees of a support service using a chat.