Customers: Mars of the CIS
Contractors: IDDE (Institute of Development of Digital Economy) Product: IRTsE Optimum of SkyNet Engine for RetailProject date: 2019/03 - 2019/08
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2019: System implementation Optimum of SkyNet Engine for Retail
On September 13, 2019 in Skolkovo Foundation reported that "Institute of Development of Digital Economy" (IDDE), the resident Klastera of information technologies of Skolkovo Foundation, and Mars Kazakhstan implemented a joint pilot project. IRTsE helped the trading company to implement the innovative development based on artificial intelligence.
The program system of image identification for photos of OPTIMUM of SkyNet Engine for Retail created by IRTsE will allow Mars Kazakhstan company to analyze existence and placement of goods on shelves of shops, accomplishment of standards and conditions of trade actions. Before cloud servers with a software complex were for this purpose used: photos sent from mobile devices and back. The technology of the resident Skolkovo differs in what allows to do without expensive server capacities. All transactions are executed on the mobile device in offline mode.
"We released the industrial version of a system of recognition of photos of OPTIMUM of SkyNet Engine for Retail in 2019. In it the ideas of use of artificial intelligence technologies based on algorithms of ultraprecise neural networks are implemented. All complex of libraries and other program components for a full stroke of image identification on smartphones and tablets which computing powers are one thousand times less, than at servers was created. The pilot project in the territory of the Republic of Kazakhstan increased cost efficiency of Mars corporation", |
The SkyNet Engine for Retail OPTIMUM system allows the Customer:
- recognize photos with a high accuracy without access to to the Internet;
- fix information on key performance indicators for work quality evaluation;
- a system quickly issues recommendations about change of the calculation of goods on shelves of shops on the mobile device of the merchandiser;
- provides reliable data for understanding of efficiency of marketing efforts in shops;
- controls compliance of retail prices recommended in sales points of retail chain stores;
- creates reports on compliance of the prices, compliance of a realogramma to the plano-gram and other indicators;
- excludes errors and a juggling of data;
- gives the chance to the producer to analyze a situation on the market.
"The system of recognition of photos of OPTIMUM SkyNet Engine for Retail allows us to receive reliable marketing indicators in offline mode. Technology of IRTsE LLC – the effective tool for collecting of key data on the market. According to the results of implementation colleagues need 25% less time for visit of outlet. Thanks to it there was an opportunity to visit bigger quantity of sales points", 'Mikhail Zdrok, the director of integration and transformation of Mars Kazakhstan company noted' |
Based on implementation of a pilot project by Mars corporation the decision on introduction of a system to commercial operation in divisions in Kazakhstan, Belarus, Armenia, Georgia, Azerbaijan, Moldova, Kyrgyzstan, Mongolia, Turkmenistan, Uzbekistan and Turkey is made.
"The sphere of convenience goods (FMCG) is very dynamic. It is distinguished by aspiration to business process optimization and interest in new technologies. Cooperation of IRTsE LLC and Mars Incorporated – an example of synergy of developer company of the systems of intellectual image identification and the large FMCG manufacturing. Thanks to this partnership the resident could enter the markets of Belarus, Armenia, Turkey and other countries, having proved that the Russian software is world-class technology", 'Dmitry Starikov, the project manager Klastera of information technologies of Skolkovo Foundation noted' |