| Developers: | Loginom Company (before BaseGroup Labs Analytical technologies) |
| Technology: | Data Quality - Quality of data, MDM - Master Data Management - Management of the main master data |
Task of Loginom Data Quality (LDQ) — to provide fast and simple solution of the problem of quality of data. The solution "from a box" diagnoses and corrects 95% of errors in client data.
2019: Structure and possibilities of Loginom Data Quality
For November, 2019 Loginom Data Quality consists of 4 modules. A set of components is a part of each module. Acquisition of the specific module opens access to all components entering it.
Features:
- Automatic data scrubbing from different sources using special tools and rules.
- Transformation of data by reduction to a uniform format.
- Enrichment of data by means of integration with different sources of information.
- Deduplication of data on the basis of the configured strategy.
- Formation of recommendations about selection of "gold record" of the client.
Effects of implementation:
- Growth of efficiency of sales and marketing campaigns.
- Improvement of customer service quality.
- Increase in a customer loyalty.
- Cost reduction on support of quality of client data.
- Minimization of getting of bad and incomplete data into the database in the future.
| The site content is translated by machine translation software powered by PROMT. The machine-translated articles are not always perfect and may contain errors in vocabulary, syntax or grammar. Read original article If you find inaccuracies or errors in the results of machine translation, please write to editor@tadviser.ru. We will make every effort to correct them as soon as possible. |