Regulation (front-office from FIT company is added to the back-office system)

At the first stage the GESTORI Pro system from FIT company which integrated network management of supermarkets and distribution centers in St. Petersburg and the Leningrad Region was implemented. In September, 2009 time to update and front-office came.

The old cash system of own development did not allow to implement a loyalty system with enhanced capabilities which Norma was going to implement, relying on experience of the British network Tesco. And the software package consisting of the information systems GESTORI Pro (back-office from FIT company) and POS-FIT-FR (front-office from FIT company), coped with this task.

Every day each Norma supermarket services more than 2 thousand buyers. The loyalty system realized in the implemented  IT solution allowed to provide to buyers of a discount for the goods participating in actions, individual accumulative discounts and gifts, discounts in certain hours, etc.

Efforts of Norma company on improvement of the applied business processes and implementation of more advanced technical solutions allowed to increase satisfaction of buyers and to increase their flow in shops of network. In turn, as report in the company, it became one of factors in achievement by Norma at the end of 2009 of the best economic indicators (despite a world financial crisis when many leading retailers announced sales reduction).

• Automation systems from FIT company in Regulation: front-office was added to back-office

The POS-FIT-FR front office every day registers more than 2 thousand purchases in each Norma shop. The loyalty system of buyers developed in Norma company found the embodiment in it. It allows to provide to buyers of a discount for the goods participating in actions, individual accumulative discounts and gifts, discounts in certain hours, etc. Efforts of Norma company on improvement of the applied business processes and implementation of more advanced technical solutions allowed to increase satisfaction of buyers and to increase their flow in shops of network.