| Developers: | Hisense |
| Date of the premiere of the system: | 2019/07 |
| Last Release Date: | 2025/05/27 |
| Branches: | Entertainment, leisure, sports |
| Technology: | Audiovisual systems |
Content |
The main articles are:
2025
Hisense U7Q, Hisense U7Q Pro и Hisense U8Q
On May 27, 2025, Hisense announced its entry into the Russian TV market. Devices from the Mini-LED line - Hisense U7Q, Hisense U7Q Pro and Hisense U8Q - feature large diagonal sizes, deep sound and the operating system Vidaa U9 and Vidaa U8.5. Among the features of the QLED line - Hisense E7Q Pro and Hisense E7Q - are the optimal refresh rate and balanced color reproduction, which are especially appreciated by gamers. Brightness and intelligence are key features of TVs from both segments.
According to the company, the Mini-LED segment, presented in Russia, has been replenished with the Hisense U8Q, Hisense U7Q and Hisense U7 Pro models. The Hisense U8Q TV (diagonals 55, 65, 75, 85, 100 inches) is based on Mini-LED PRO technology and is based on the Hi-View AI Engine PRO platform. The matrix works with a refresh rate of up to 165 Hz in game mode, providing a display of up to 288 frames per second. In the Hisense U8Q with a diagonal of 100 inches, the peak brightness reaches 5000 nits, and the number of blackout zones responsible for backlight accuracy is 6000. Pure rich sound is provided by the 4.1.2 system (four front channels, two upper channels and a subwoofer), which reaches its potential thanks to the Hi-Concerto and AI Scenario Sound Optimizer modes. The Vidaa U9 OS version is responsible for the convenience of interaction with the device and includes a number of updates, including dividing the screen with combining different signal sources, combining different "smart" ecosystems into one, etc. Karaoke mode in Vidaa U9 allows you to hear the performance from the screen and your own voice from the microphone connected to the TV. Among other characteristics of the Hisense U8Q are three high-speed HDMI connectors, dual-band Wi-Fi, Wi-Fi 6 support, dual-band Bluetooth, Type-C cable, optimized anti-glare coverage. The Hisense U8Q TV with diagonals up to 100 inches has one central metal stand (in Hisense 100U8Q - a double stand), the updated back panel is monolithic, and the screen thickness does not exceed 45 mm. Room Fitting Tuning mode adjusts the sound for any room. The built-in AI Chroma Light Sencor sensor detects not only the light level, but also the color temperature, adjusting the brightness and color reproduction to suit the viewing conditions. 3D LUT (Look-Up Table) TV technology within a three-color cubic space reaches the maximum naturalness of colors.
Hisense U7Q Pro (diagonals 55, 65, 75, 85, 100 inches) is similar in characteristics to Hisense U8Q, combining Mini-LED PRO technology, Hi-View AI Engine PRO, refresh rate up to 165 Hz and numerous AI resources. These include AI 4K Upscaler with an updated algorithm, which, using a neural network trained on a set of presets, clearly denotes the boundaries of objects and increases texture detail; AI HDR Upscaler, transforming HDR10 content to near HDR10 + and expanding the dynamic range of the SDR signal; AI Depth PRO, which increases the depth of the frame and, by determining the focal points of the image, selects and processes key objects; AI Natural Face for natural transmission of contours and facial expression, etc. It is worth noting that the updated game mode 165Hz Game Mode Ultra is enriched with AI 4K Upscaler for Gaming, which "completes" the missing pixels to improve image quality. Among the differences are the speaker system 2.1.2, peak brightness up to 2000 (for a diagonal of 100 inches), four high-speed HDMI connectors, more focused on the needs of gamers. The Hisense U7Q model (diagonals 50, 55, 65, 75, 85, 100 inches) has a refresh rate of up to 144 Hz, Mini-LED technology, Hi-View AI Engine, Vidaa U8.5 OS. At the same time, the device has been further improved in terms of the number of available modes, gaming and AI capabilities, image quality.
Hisense lawsuit: Company accused of selling quantum dot TVs that don't have quantum dots
The Chinese company Hisense is facing a class action lawsuit in the United States over inaccurate claims about quantum dot technology in its TVs, which are also part of the manufacturer's U-series. According to a lawsuit filed Feb. 25, 2025, in the District Court for the Southern District of New York, the manufacturer misled buyers by claiming to have advanced technology that is virtually absent from a number of models.
Among the controversial devices are the lines of QD5, QD6, QD65, QD7, U7 and U7N, officially presented on world markets, including Russia. According to Classaction.org, the plaintiff is Robert Machioche, who purchased the 43-inch Hisense QD5 TV in November 2024. In promotional materials, this TV was positioned as a device equipped with "QLED Quantum Dot Color Technology," which "significantly increases color saturation for everything you watch." The buyer paid $160 for the device, and the main reason for buying it was the presence of QLED technology, which promises better image quality and brighter colors compared to standard TVs.
Quantum dot technology (QLED) is a separate screen layer containing semiconductor nanocrystals that emit light of a certain wavelength as an electric current passes through them. These nanocrystals are designed to improve color reproduction and image brightness. Samsung was the first to bring this technology to the market.
In a 29-page lawsuit, Machioche alleges that Hisense, through its website and retailers' websites, made false claims about the presence of "quantum dot" technology on TVs. In his opinion, this technology was either completely absent or was not implemented sufficiently to significantly improve image quality, as promised in advertising.
The key question of legal action is to determine the "significance" of improving image quality using "quantum dots." It is assumed that the decision on what means the word "significant" in this context will be made by a jury, which the plaintiff and his lawyers insist on.[1]
2023: Hisense U6KQ, U7KQ и U8KQ
Hisense on October 11, 2023 presented to Russian consumers additional models of Mini-LED TVs.
Hisense UXKQ is presented in two diagonals: 65 and 85 inches. The image on this TV is always of high quality, regardless of the content and external lighting. This picture is born thanks to several technologies. One of them is the Mini-LED X backlight, which has even smaller LEDs, which means that their number and density are higher. This increases the number of local darkening zones (1456 in models 65 ', 5184 in models 85') for the most accurate backlight control. As a result, black becomes deeper at a high level of overall brightness, and the image is clear and contrasting. Up to 20,000 LEDs, peak brightness up to 2500 nits and a rich black color allow you to see even a snowflake on the hero's clothes in the frame.
Dynamic X-Display image optimization eliminates glare and glare, leaving the image contrasting and bright despite viewing angle and time of day.
Powered by Hisense Hi-View Engine X technology, the processor not only takes control of the TV, but also optimizes and improves picture quality based on lighting, and the 16-bit algorithm provides up to 65,536 brightness levels for breathtaking images and truly unforgettable viewing experiences.
Along with a great image comes a good sound. The 4.1.2 system, specially designed side speakers and built-in subwoofer create surround powerful sound that fills the entire space. There is WiSA Ready certification.
The Hisense UXKQ model has a stand with 2 possible options for the position of the legs: wide or close to each other, depending on the size of the surface for installing TV.
The updated series includes U6KQ, U7KQ and U8KQ models. Mini-LED PRO technology in U7KQ and U8KQ TVs has 10 times more darkening zones compared to previous generation models. Tight grouping of LEDs increases the accuracy of the backlight and improves contrast control. The peak brightness in U8KQ is up to 1500 nits, in U7K - up to 1000 nits, and in U6KQ - up to 600 nits. All models are equipped with Quantum Dot technology, as a result of which genuine shades and bright colors appear before the viewer.
Dolby Vision Atmos support, proprietary IMAX image quality and immersive sound will not leave movie fans indifferent. Dolby Vision IQ technology, thanks to complex algorithms, adapts brightness and color temperature to ambient lighting. With support for all major HDR video formats, including Dolby Vision HDR10, HDR 10 + and HLG, you no longer have to worry about compatibility issues. Choose and play the content you like, enjoying the perfect details, improved colours and deep dark shades.
The presented Hisense Mini-LED TVs will also be an excellent gaming solution. Game Mode PRO's low-latency professional game mode combined with 144Hz refresh rate provide smooth gameplay for wins. Moreover, the Hisense U7KQ and U8KQ models support HSR mode, which accelerates the refresh rate to 240 Hz. And Dolby Vision technology makes the image in games clearer, not allowing you to miss a single detail of the game. The U6KQ and U7KQ models support the Game bar, which shows reports on refresh rates and input latency in real time. And also, without breaking away from the game, you can easily change the size and position of the image.
The operating system of the UXKQ, U6KQ, U7KQ and U8KQ models is an updated VIDAA U7, which has become even more reliable and secure. It is intuitive to use and provides viewers with apps and extensive content for different tastes.
2020
Hisense U7QF
On July 30, 2020, Hisense introduced Hisense U7QF TVs (50 and 55 inches diagonals) with 4K resolution support, which provide depth and detail thanks to 33 million pixels, which, according to the manufacturer, is 2 times more compared to 2K TVs and 4 times more compared to FHD TVs.
According to the developer, Hisense 4K AI Upscaler technology provides clear and detailed 4K quality images, regardless of the original content resolution. To adjust the contrast ratio of each image, Hisense Full Array Local Dimming technology is one of the features of these TVs. This technology is capable of transmitting contrast images thanks to the support of several local darkening zones in the DLED panel. This solution, in turn, makes it possible to view dark and bright scenes and see all the details. The second feature of this series of TVs is the presence of quantum dot technology, thanks to which richer and brighter colors are transmitted for greater realism and immersion in viewing. The recommended price for this model is from 40,000 to 45,000 rubles, depending on the diagonal.
In the updated 2020 Hisense TV line, Laser TV 100L5F will also be available to customers. This is a TV with a 100-inch screen, full 4K resolution, HDR support, an updated version of the 4th generation VIDAA U Smart TV and sound with Dolby Atmos technology, Hisense emphasized.
 | "The company is gradually expanding its TV sales business in Russia and is optimistic about the future, given the sales results of the first half of the year, and intends to further increase sales by the end of the year," noted Jay Dong, says head of TV sales at Hisense and Toshiba in Russia |  |
Hisense 85U9E - the first 8K TV with two displays
In March 2020, Hisense introduced, according to the company, the world's first 8K TV with two displays. The 85U9E model appeared in the manufacturer's assortment.
It has a main 85-inch display and an additional 28-inch display, which is located below. Various kinds of useful information are displayed on a smaller screen, such as time, weather forecast, control menu, etc.
The main display is characterized by a resolution of 7680 x 4320 pixels, 10-bit color display, a maximum brightness of 2500 m2, a contrast ratio of 80,000: 1 and a Delta <1. По словам разработчиков, по точности цветопередачи устройство превосходит EiPhone 11 value and a Sony Z9D TV.
Hisense 85U9E supports 8K Super Resolution Upscaler technology, which takes 4K content to 8K. The display is built on Quantum Dot Color Gamut quantum dot technology, which provides bright and natural colors.
In addition, the presence of the multi-channel speaker system 4.2.2 is indicated. Compared to TVs with a standard 2 or 2.1 speaker system, this model creates surround sound. It is equipped with speakers pointing up, and their total power reaches 110 watts.
The manufacturer also points out the presence of a dedicated block for artificial intelligence tasks, which includes a pair of cores and has a frequency of 6.5 TOPS.
The amount of RAM in the TV is 4 GB, the capacity of the built-in flash drive is 128 GB. operating system Android Pie is responsible for software management. Hisense 85U9E also received Mini-LED backlighting, which has as many as 1,694 separate zones. For their monitoring and control, a special microprocessor and 112 controllers are provided.
At the time of the announcement, Hisense 85U9E were not named, but the cost is known - $11,350.[2]
2019: Dual-display U9E starts sales
In July 2019, Hisense launched what the company claims is the world's first commercial TV with two displays. The new system allows you to achieve an ultra-contrast image.
In the Hisense U9E series TVs, two screens are located one after another. One of them is monochrome and is responsible for light modulation (dimming, contrast, detail, etc.), the other panel is responsible for color reproduction. Both displays have a resolution of 1920 x 1080 pixels. Devices with two 4K screens are expected to be released in the future.
The proprietary technology was called BD Cell, it was developed in collaboration with the Chinese company BOE Technology.
According to the developers, the contrast ratio in Hisense U9E reaches 150,000 : 1, which is 10 times more than conventional color TVs. In addition, the new technology provides high brightness and wide coverage of color spaces, and image quality and color accuracy are higher than OLED TVs.
FlatpanelsHD portal reviewers who saw Hisense dual-display TVs at CES 2019 earlier in the year noted that the technology is promising. The naked eye could see deeper black colors, increased contrast and richer colors relative to conventional LCD TVs. Also, journalists drew attention to the matte surface of BD Cell screens. Traditional TVs use glossy screens to increase the level of black, but they glare and reflect any source of lighting indoors.
Hisense "two-layer" TVs went on sale in the Chinese market. The 65-inch model costs 18 thousand yuan (about $2,600). In 2020, stores will have devices with 55- and 75-inch displays.
The manufacturer plans to sell new TVs outside the Celestial Empire, but has not decided on the timing by July 2019.[3]
Notes
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