| Developers: | Vkontakte, Citymobil |
| Date of the premiere of the system: | 2021/05/18 |
| Branches: | Internet services, Transport |
Main articles:
2021: Launch of the VKontakte rental service
On May 18, 2021, VKontakte rental service was launched on VKontakte. With its help, the user will be able to rent electric scooters in the city, as well as pay for trips to social networks. VKontakte rental launched by urban mobility service Citimobil together with VK. The service will develop according to the aggregator model: it is planned to connect other partners-vendors of scooter rental to it.
"VKontakte rental" (vk.com/rent) can be found in the "Services" tab in the VK super application. This is an example of the integration of micromobility service in social networks. The technological and operational synergy of companies will allow you to effectively develop the business direction and offer users more opportunities - in the future, special social functions of VKontakte will appear in the service.
Now users will be able to call a car using VKontakte Taxi for long trips, and for short city walks to rent an electric scooter at VKontakte Rental. You can also pay for trips inside the application. The service also allows you to book a scooter in advance if the user is looking for the closest ones to it on the map.
The VKontakte Rental brand will focus on developing a service for a young active audience, for which scooters are an opportunity to open the city and get more new experiences. This is an environmentally friendly and affordable service for bright trips in the city: both independent and with friends or relatives.
At the start, VKontakte rental is available to users from St. Petersburg, Samara and Rostov-on-Don - scooter parking can be found throughout the city, including in the busiest places. During the season, the geography of the service will expand to other regions. VKontakte rental will be available in all partner cities, in 2021 it is more than 50 cities throughout Russia - from Khabarovsk to Kaliningrad.
The travel price consists of the activation cost for a specific scooter model and per-minute fare. You can see it in the application by clicking on the scooter icon. To start the trip, it is enough to choose the right scooter on the application map, scan the QR code and activate the scooter. Users of Rental VKontakte will be available for rent scooters Ninebot, Okai and Xiaomi.
Шаблон:Quote 'author = said Anton Tsivarev, VKontakte Super Application Development Director.
{{quote 'author = noted Vitaly Bedarev, CEO of Citimobil. |
The future is for multimodal travel, when for travel from point A to point B, the user can choose and combine different modes of transport. In 2021, Sitimobil introduced a single platform for urban mobility, added car sharing and rental of electric scooters to the application,}}
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