Digital Television: Our Child

Main article: Mobile applications

2021: Assistant for Young Moms and Pam

On October 26, 2021, the media holding Digital Television"" presented the application "Our Child." "Our child" is an ecosystem of parenthood, an assistant for young mothers and dads, an expert on the development to health and development of the baby in time planning pregnancies and in the first years of the child's life. The application will be useful not only to parents, but also grandfathers, grandmothers, aunts, uncles and all who are interested in life of the kid and spend time with it. You can also connect babysitters to your account to be aware of what the child is doing. The application is available for download in and. App Store Google Play

"Our Child" was created together with psychologists, methodologists, doctors and experts in the field of child development. In the application you can find tips for care, ideas for joint games, a schedule of meals, information about the primary diagnosis of childhood diseases, places for family leisure and much more. You can synchronize the application with mobile devices of all family members. The mission of the application is to reduce the anxiety of parents, surrounded by the care of the child.

According to the company, even before the pandemic, research recorded increased loyalty of the younger generation of parents to parental mobile applications. 49% of parents use parental mobile applications. 60% use sites for parents with evidence-based information such as WebMD, sites of the centers for control and prevention of various diseases, and more than 80% trust information obtained from such sites. The pandemic has only consolidated this trend.

The "Our Child" application is a collection of up-to-date information in a simple and accessible format. It will help parents who want to manage everything and everywhere to maintain a balance in the bustle of kindergartens, shops and clinics.

Leaving

The application allows you to monitor changes in the height and weight of the child, as well as their compliance with WHO recommendations. An intuitive interface allows you to quickly input data and easily find useful information. Especially for the convenience of parents, the application contains popular trackers: sleep, walks, feeding, height, weight and teeth. In addition, the application will capture and remember important dates: when the baby took the first step, said the first word, how he grew and developed.

Health

The peculiarity of the product lies in the algorithm used for the primary diagnosis of childhood diseases: the program analyzes symptoms, finds a probable diagnosis and recommends seeing a doctor. The knowledge base can replace Internet search engines, it contains answers to pressing questions of parents. The content of the application was created by doctors in Russia - experts in the field of pediatrics, psychology and gynecology. The baby's mother can take care of her health. A cycle calendar will help plan pregnancy and track favorable days for conception, as well as remind about mandatory tests, about preparation for childbirth and recovery after them. Video content from breastfeeding consultants will teach young mothers the right care for babies with useful life hacks.

Leisure and development

Games are an important element in the development of the child. The purpose of the application is to teach parents to be involved in live communication with children and spend time with them with benefit and without gadgets. The application contains more than 300 entertaining games, special tasks for the development of emotional intelligence and creative skills, knowledge of the surrounding world and the sports development of the child.

The appendix also presents many games for the development of children and practical advice for parents from the sets of the publishing house "Smart." Since 1999, the company has been helping mothers and dads to educate children of different ages. All products of this brand are based on topical research by experts in the field of child psychology, multiplied by the experience of parents and teachers.

The animation studio "Locomotive" specifically for the application selected video and audio content that will help quickly entertain the child. These are instructive videos and songs from popular cartoons: "Leo and Tig," "Trees," "Fairy Patrol," "Magic Lantern," "Mi-mi-bears" and others.

Also in the application you can find kidfrendly points from the companies KidsReview and Kid-friendly: children's entertainment facilities, places for family rest, educational institutions for kids and more. Using the map in the application, mothers and dads will be able to plan family entertainment, trips to museums and theaters, find nearby clinics and other places where children are happy.