Customers: Tupolev PJSC Moscow; Mechanical engineering and instrument making Contractors: Fact (CIT Fact, Internet Technology Center Fact) Product: 1C-Bitriks24Project date: 2019/01 - 2019/05
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Content |
2019
According to the employees of PJSC Tupolev, the old site did not inspire confidence among young people and did not create a feeling of a progressive company. At the same time, the company is interested in hiring young specialists, attracting graduates to the domestic aircraft industry. The customer wanted to show that people work in the company, they are the basis. It was important to convey what PJSC Tupolev is doing and who works there. It was also necessary to organize the pages, remove unnecessary static, and simplify the receipt of the necessary information.
Task
Create a modern site where the user can easily find the information they need. Confirm with the Emerging Enterprise Position Resource.
Working with Content
First of all, it was necessary to rework the content of the old site. Employees of PJSC Tupolev completely rewrote some sections, reduced information, made it more structured and understandable. Also, the press center section was redesigned on the site. And the Company History section has been completely redone.
Previously, the history of the company was poorly organized. A lot of text without pictures and few facts. On the updated website, the story is in the "about the company" section, along with records and brief information about Tupolev PJSC. In total: about 50 different pages with different addresses were reduced to one page with capaciously stated information.
Redesign of the site
The redesign was carried out taking into account the company's corporate identity and brand book. Photos and video materials for the site were provided. An English version of the site has also been developed.
News feed
In order to create the impression of a live company, a news feed was brought to the main one. Often updated content on the main one inspires confidence among groups of young professionals.
Aircraft description
The site has added detailed pages about aircraft with descriptions, photo galleries and infographics. Each detailed page is provided with a table of aircraft characteristics.
Mobile presentation
The old site had no mobile representation. The created site is fully adaptive for all devices. Simple, light design will not let you get lost on the site. Each unit is equipped with large photographs of the aircraft to see everything in detail. Also on the page are the records and facts of the creation of the aircraft.
Result
The customer received a new site with redesigned sections, a convenient menu and navigation. All aircraft information is structured, many photos of the company's products and employees have been added. The English version of the site has been developed and improved.