Tinkoff eCommerce Platform for transforming an online store into a marketplace

Main article: E-Commerce

Tinkoff eCommerce is a platform designed to drive online sales growth in marketplaces and online stores.

2023: Announcement of the solution to transform the online store into a niche marketplace

Tinkoff Bank and Simtech presented on May 11, 2023 a joint solution with which entrepreneurs can transform an online store into a niche marketplace. The main feature of the joint product is the quick connection to the sellers' marketplace, which became possible thanks to the payment spitting service from Tinkoff Cash.

Tinkoff eCommerce

As reported, the possibilities of a joint solution include the following:

• Fast transformation of the online store into a marketplace
• Saving millions of rubles on the development of its own platform
• Automatically split the purchase amount between sellers on the marketplace
• Ability to offer buyers a variety of payment options

If earlier each supplier had to issue a separate cloud cashier to receive payments from the marketplace, now this process is complete on the side of the site, and the seller only needs to fill out the registration form in the payment system. After that, the revenue from each order will be automatically credited to sellers on the next business day.

This solution will allow Marketplaces owners to find partners and scale their business, and sellers to get rid of resource-intensive processes when registering.

The spread of niche marketplaces is not by chance in May 2023 one of the key trends in Russian electronic commerce: for an entrepreneur with an online store, a marketplace is the ability to scale a business and take it to the next level. Thanks to the solution from CS-Cart and Tinkoff eCommerce, the process of creating your own vertical marketplace and attracting sellers to the platform has become more convenient. told Ilya Kretov, director of Tinkoff eCommerce

The product offers a solution to other traditionally sensitive issues related to how customers pay for purchases and returns.

Various payment methods are sewn into the boxed solution - for example, paying Tinkoff Pay using Tinkoff online acquiring. Sellers no longer need to pay a commission for the entire purchase with partial returns. To do this, select the option to freeze funds in the customer's account within seven days after the purchase. If the client requests a return of part of the order, the commission will be written off with a reduced final payment amount.

Manage the return of the order in the personal account of the main administrator, the return is available through the "Transfer funds" button

According to an internal CS-Cart study, the most marketplaces created in 2022 offer highly specialized products. For example, a marketplace has opened, where everything related to minerals is collected, or a platform where you can get your child to a turnkey school. For the convenience of creating and developing its own e-commerce projects, CS-Cart is regularly updated and follows the principle of "Quick start. Unlimited growth. " The latest version 4.16.2 added integration with Tinkoff, which will allow owners of marketplaces and online stores to optimize payment acceptance, configure splicing, and automate the transfer of checks within the 54-FZ requirements. These updates will allow entrepreneurs to optimize internal business processes, as well as make their projects more convenient for end consumers. told Ilya Makarov, CEO of CS-Cart

The solution is available to entrepreneurs when purchasing CS-Cart software.