Brands is a Brands multi-brand store chain from the United Arab Emirates (UAE). By May 2023, the retailer operates 30 locations in the UAE, Qatar, Oman and Saudi Arabia. Stores sell clothing from brands such as: Dsk, Jack Morgan, Binnino, Alberto Paolucci, Francisco Tolli and Mosaique.
History
2023: Entering the Russian Market
Brands menswear chain enters the Russian market. This became known in May 2023.
According to RIA Real Estate, a consultant to the opening negotiations, vice-president of the Union of Shopping Centers of the Middle East Kamel Shaban, after negotiations with Russian investors, the parties had "mutual interest," and free sites with an area of 200 to 400 square meters were selected in a number of shopping centers in Moscow and St. Petersburg. The first Brands points will open in the Russian Federation by early 2024.
Shaban added that stores are planned to open under a franchise agreement. The size of investments in the opening of one store is estimated at 600 thousand dollars.
 | The main concept of the store is the sale of business suits, which make up 90% of the range. Prices range from 60 to 5 thousand dollars, the network wants to maintain the same pricing policy in Russia, - said the vice-president of the Union of Shopping Centers of the Middle East.[1] |  |
Notes
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