"Good deeds the master" builds the relations and implements CRM

IT holding "1st Architect of business" ("1AB") completed a system implementation project "1C:Enterprise 8. Trade management and customer relations (CRM)" at the DDM enterprise.

About decision-making

Gain of the competition in the market of sales of products from a tree forced heads of DDM LLC to pay attention to quality of the service provided to clients which directly influences sales volume.

The specifics of the enterprise mean "long" sales which involve practically all divisions of the company: sales department, service of quality, marketing, technical department, architects and management. At the same time all information in the company was told by phone or in paper form — "the human factor" played an essential role, information could get lost that led to failure to follow the agreements reached with clients. The increased flow of buyers did not allow managers of departments quickly and to together resolve different working issues. The lack of storage system of history of communication with buyers reduced efficiency of each sale: nuances of orders and a term of transaction had to be specified repeatedly, data were stored on paper and in spreadsheets that complicated access to them for several employees of the company, search of the necessary data took away a lot of time.

The company management of "DDM" came to a conclusion about need of a system which would manage business sales processes in the company, allowed to conduct the history of relationship on each partner, to maintain relevance of information, to control projects at each stage and to analyze all information on sales.

Important aspect was online access to information of several employees of the company from different access points, including far off. The "1C: Trade Management and customer relations (CRM)" configuration became the solution.

As the partner in implementation IT holding "1st Architect of business" was selected.

Implementation

In a system three business sales processes which govern the relations of managers and clients on different types of transactions were implemented: design, delivery and construction contract. Order processing time was reduced by 4 times, customer service quality increased.

Implementation and setup of a new information system in "DDM" continued one month. 6 jobs were automated. As a result in the company the unified information system which adjusted communications between different departments and allowed employees to delegate each other tasks for harmonious collaboration in customer orders and for operational data exchange was created.

Owner-customer

Founder of DDM LLC Ilya Vavilov: "The CRM technology ideally fitted into a daily company performance, made it much more simply and that the most important, is more effective on time expenditure and quality of service. System implementation was labor-consuming, but as a result business processes accurately regulated the sequence of work of all managers. It very much facilitates sales management".