Mazurina Anna

Mazurina Anna

Biography

He has experience both in the agency business and on the client side, and on media platforms. She went from the position of manager of advertising campaigns on TV to leading positions in large media holdings. In professional luggage, working with brands such as P&G, Volkswagen, Philips, Tele2, Wrigley, Kraft.

In 2016, she took the position of CEO at the Initiative agency, and in 2017 she was appointed to the position of CEO IPG Mediabrands Russia, where she was responsible for the entire portfolio of brands of the international network in Russia.

In 2020, Anna joined Yoola, the largest influencer platform, where she led the company's operations, including working with key partners and launching new directions and teams.

Anna is a recognized market expert and a frequent member of the jury of the largest industrial festivals and awards.

2023: Deputy Chief Operating Officer of Igronik Group

Anna Mazurina has been appointed Deputy Chief Operating Officer of the Group for Media Products. The company announced this on November 29, 2023.

Under the leadership of Alexander Kulikov, the top manager is responsible for the development and promotion of the company's own media solutions, while Maria Sukhoruchkina will continue to be responsible for organizing the work of the divisions of the business block.

Scaling the business and increasing expertise is one of the main focuses of the Group. Together with the development and implementation of the marketing strategy, we are ready to provide our customers with our own solutions in the field of media, analytics and consulting. Anna Mazurina has experience in developing high-level campaigns, I am sure that this expertise will help us bring innovative products to the market, "said Alexander Kulikov, Chief Operating Officer of the Group of Companies.