Customers: Ferrum, Engineering Company Nizhny Novgorod; Metallurgical industry Contractors: 1C-Rarus Product: 1C:CRM. Module for 1C:ERP and 1S:KA2Project date: 2020/01 - 2020/05
Number of licenses: 1
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2020: Automation of the sales department at Ferrum LLC using PP 1C:CRM. Module for 1C:ERP and 1S:KA2 "
About Customer and Project
Ferrum LLC is one of the largest production and trading enterprises on the Russian market engaged in the processing and supply of rolled metal for shipbuilding and ship repair. It offers its customers a full range of services from individual purchases of shipbuilding steel, its preparation and processing in its own production, to the delivery of final products by any type of transport, anywhere in Russia and the CIS.
For 19 years of operation, Ferrum LLC has been continuously developing using new technologies and improving business processes. A new stage in the development of the IT infrastructure was the decision to upgrade the software.
Previously, trading was recorded in the program "1C: Trade Management 10.3," Excel spreadsheets were also used. Work with the client base was carried out in the personal calendars of managers, interaction planning was carried out superficially, and control by management was difficult.
In 2020, the automation project of Ferrum LLC was launched. The main accounting system at the enterprise chose the configuration "1C: Integrated Automation," and it was decided to work with the client base in "1C:CRM. Module for 1C:ERP and 1C: КА2. " To carry out the implementation work, the Nizhny Novgorod branch of 1C-Rarus was invited.
The purpose of automation of interactions with the Customer is to improve the sales business process, uniform standards for reflecting data on the preparation and implementation of the transaction, prompt access to information of company employees from different access points, including remotely.
The implementation project was implemented by the Nizhny Novgorod branch team "" 1C-Rarus in 10 months, at the same time 1CCRM 45 users work in:
Automation results:
- The implementation of the CRM system had a positive impact on the work of the sales department. Customer contact details, interaction history and arrangements are stored in one place and are available for use. Situations of loss of information are excluded.
- Managers plan meetings and negotiations through the 1C:CRM calendar, execution of the plan and results of work are available for analysis and control. Competent planning has helped improve the productivity of managers. More talks and meetings are held during the day.
- In real time, management monitors how many transactions are completed by sale, what is being worked on, and what reasons for refusal to cooperate arise. The number of successful transactions has increased, there is an increase in secondary sales.
Summing up the results of the project, the management of Ferrum LLC notes that the goals have been achieved and thanks the 1C-Rarus project team for a competent approach to solving problems, professionalism and responsibility. The collaboration is not completed, an agreement has been concluded for the maintenance of the software product.
Functions
The following functions are automated:
- Customer Relationship Management (CRM)
Maintenance
Preferential support for 1S:ITS has been issued.
Works performed
The following works were performed:
- Delivery of software products to the customer's office
- Consulting on the choice of software and options for its maintenance
- Selling Selected Products
- Installing Software on Customer Computers