Arion Group (1C:Enterprise 8. Trade and Customer Relationship Management (CRM))

2020: Automation of accounting using PP "1C:Enterprise 8. Trade and Customer Relations Management (CRM) "at Arion Group LLC

About Customer and Project

The company "Arion Group" specializes in the supply of consumables for printing from manufacturers of South Korea, China, the countries of the European Union and North America.

For 10 years, Arion Group has been keeping pace with new technologies and offers its customers a modern product. The main principle of work is openness to new ideas and solutions, responsibility to their partners.

To improve the work with clients and partners, the management of Arion Group decided to implement a CRM system. The format of work in notebooks and separate files has outlived its usefulness, for the development of the company it was necessary to have a single standard for building work with Customers.

The program was purchased from VC 1C-Rarus. 1C-Rarus managers presented the capabilities of 1C:Enterprise 8 configuration . Trade and Customer Relationship Management (CRM), "helped with setting up accounting policies, reporting forms.

Advantages of using the CRM system for Arion Group:

1. Quickly collect data. Managers automatically collect information about potential buyers, working with segments highlighted by certain criteria has increased the likelihood of a sale.
2. Manage work with Customers. Entering and planning all interactions with the buyer in the program has reduced the likelihood of delaying the sale and decision-making process.
3. Availability of work history. At the stage of receiving a call from an "old" client, the program tracks the history of collaboration and builds an individual work strategy.
4. Strategic planning capability. The presence of CRM helped to analyze the ratio of incoming calls and completed transactions for these customers. Analysis of the reasons for the refusal to cooperate helped adjust the work and increase the conversion.
5. Analyze the data. Reports generated with CRM provided sales managers with key sales information, including set goals and performance assessment data. A visual representation of the results of the work stimulates the implementation of the plan. The work of managers has become more productive. The management of the Company uses reports to analyze its activities and build business development plans.

Arion Group employees note an increase in labor productivity and profit of the company as a result of the implementation of 1C:Enterprise 8 program. Trade and Customer Relationship Management (CRM). " Joint work with VTs 1C-Rarus continues, consulting services for working with the program are provided.

Functions

The following functions are automated:

• ABC/XYZ Sales Analysis
• Settlements with customers
• Settlements with suppliers
• Wholesale trade
• Customer Ordering
• Ordering suppliers
• Calculation of standard cost of orders
• Supplier Relationship Management
• Warehouse Inventory Management
• Pricing, Price Lists

Maintenance

• The Internet version of ITS and ITS Internet services are used
• Consulting is carried out on methodological issues of working with the 1C program
• Consulting is carried out on technical issues of working with 1C software products
• Preferential support has been issued 1S:ITS

Works performed

The following works were performed:

• Delivery of software products to the customer's office
• Individual training at the customer's office
• Consulting on the choice of software and options for its maintenance
• Initial Settings for Standard/Industry Solution (Program) to Start Accounting
• Selling Selected Products
• Installing Software on Customer Computers