SweepMe Online store of cleaning products with protection against counterfeit

2025: Online Store Launch

Cleaning services aggregator SweepMe has launched an online store of professional cleaning products on its platform. This service allows individuals and companies to purchase certified chemistry, consumables and equipment with the ability to directly communicate with a trusted supplier. The launch of the store was a continuation of the platform's strategy to combat fraud in the cleaning segment and expands SweepMe's control over B2B- and B2C sales. The company announced this on July 16, 2025.

The company has strengthened verification practices: now they are applied not only to performers of cleaning services, but also to suppliers of products. All sellers undergo mandatory verification, provide certificates of conformity and tolerances provided for by law. In a market where the share of counterfeit and potentially dangerous chemistry in open areas and marketplaces remains high, the launch of a secure procurement channel becomes critical for business and the end consumer.

{{quote 'We used to protect customers from unscrupulous cleaning performers. Now we protect against low-quality products. There is a lot of dangerous chemistry on the market, which is sold without documents. We create an environment where professional products are available, verified and understandable. This is a step towards a complete cleaning ecosystem, "said Maria Nagibova, CEO of SweepMe. }}

At the time of launch, the store has about 60 items from 20 suppliers. The focus is on professional chemistry, consumables and technology. The priority for deliveries is Moscow, St. Petersburg and Novosibirsk. Payment on the site has not yet been implemented - the interaction between the buyer and the seller is built through a direct chat, including the coordination of delivery conditions.

Unlike universal marketplaces, SweepMe offers a specialized platform with recommendations, a well-thought-out product card and professional expertise. The development was carried out on the basis of experience in creating the main service for cleaning management. The company focuses on a high standard of user interface and industry reliability.

We created this store as an industry platform that will bring everything from finding customers to purchasing chemicals and consumables together. There are no such solutions on the Russian market with such a level of elaboration. Our goal is to make professional tools more accessible and understandable for users, - commented on the launch of Maria Nagibova, CEO of SweepMe.