Sportmaster introduces Knomary TMS corporate training platform for retail network employees

2025: Implementation of Knomary TMS

Sportmaster has completed the implementation of the Knomary TMS corporate training platform from the developer Knomary (part of the Astra Group). The project covered 17,000 employees of the retail division and allowed for a single digital environment for staff development. Astra Group announced this on October 20, 2025.

The key factors that influenced the choice of Sportmaster were: an increased level of stability and fault tolerance of the product, a simple interface for moderators that can be easily mastered, compliance with information security requirements and the ability to integrate with other systems.

The flexibility of the vendor and the speed of customization for rapidly changing workflows, taking into account the specifics of the work omnicanal retailer and his approach to corporate training played an equally important role. In addition, the system successfully passed an independent penetration test () pentest from experts, Rebrendy Consulting which confirmed its high reliability.

Among the important advantages of implementation are the creation of a targeted personnel development system, ensuring the stability of the educational process, increasing the professional competencies of employees and increasing their satisfaction with training. The implementation of the platform also made it possible to ensure the availability of all functionality through the web version adapted for mobile devices, which eliminates the risks associated with blocking applications.

The introduction of Knomary allowed us to cover all personnel, regardless of the position and distance of the employee, - said Irina Komarovskaya, head of the training, assessment and development department of the retail network of the Sportmaster digital sports platform. - This is especially facilitated by the platform's mobile application, available 24/7, which meets the best practices today, and also has the opportunity to develop with business.

Joint work with Sportmaster became an example of deep integration of the platform for the specific tasks of a large omnirriteiler. We will continue to develop the solution so that it not only meets, but also exceeds the expectations of our customers, "said Ivan Petukhov, head of Knomary's product portfolio.