Packaging manufacturer Novaroll automated HR EDO using HRlink

2025: HRlink Implementation

The NOVAROLL group of companies completely abandoned paper in personnel workflow and transferred more than 5,000 employees to electronic format - from work sites to foreign citizens. The automation project was implemented through the introduction of the HRlink service, as well as the Start Link remote hiring platform, which is part of its ecosystem. This was reported to HRlink (Innovations in Human Resources Management) on January 23, 2026.

The company's personnel are represented by both production personnel and office employees, some of whom. works remotely The issue of automation of personnel workflow management was updated in 2020, during the pandemic coronavirus of infection: NOVAROLL personnel specialists needed a tool with which they could maintain workflow remotely and without legal risks.

After a comprehensive review of the counterparties, NOVAROLL chose HRlink as a solution that combines convenience for employees and fast. integration with the system 1C The first stage of implementation was the pilot in one of the holding companies, where, among other things, the main number of foreign employees is concentrated. Personnel specialists conducted personal trainings at the company's production sites, within which they explained the main advantages. KEDO

In addition, the specialists worked out the issue of connecting to the system with those employees who do not use smartphones in everyday life - the employer organized a special workplace at the production site, where they can always access their personal account and complete the necessary documents.

One of the key tasks of our company is the complete digitalization of processes. The transition to CEDO together with HRlink was a logical step, especially in terms of working with foreign citizens. We were able to completely abandon the paper, minimized errors in the design and removed the legal risks associated with this, - commented Irina Shcherbakova, head of the NOVAROLL personnel workflow and administration department.

After scaling the project for the transition to KEDO to the entire holding, NOVAROLL also introduced Start Link, a remote hiring service that automated the employment process and accelerated the stage of creating an employee card in 1C. This additionally reduced the routine burden on personnel specialists and accelerated the process of introducing new employees into the accounting loop.

The NOVAROLL team was also actively involved in the development of the Start Link functionality, proposing refinements, including autosaving the candidate questionnaire and notifications of changes in the status of documents for responsible persons.

For production companies, KEDO is not just a convenient technology, but a basic tool, without which it is impossible to build interaction with a large team. It ensures transparency, speed and accuracy in personnel processes, as well as directly affects the perception of the company in the labor market. A modern employer using KEDO demonstrates concern for its employees and forms a strong HR brand that attracts the best specialists and keeps valuable professionals, "added Danila Morogin, CEO of HRlink.