| Customers: HYPO Contractors: Crystal Service Integration (CSI) Product: CSI: Set LoyaltyProject date: 2023/01 - 2023/05
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2023: Loyalty program on the Set Loyalty platform
Large trade networks "" and HYPO"" Belmarket switched to the platform Set Loyalty from, CSI combining their own loyalty programs into a single solution. Within the framework of the project, bonus accounts of two chains were synchronized with different store formats, flexible conditions for accrual of bonuses were preserved and personalized mechanics of interaction with buyers were launched.
As a result, the loyalty program became more convenient for customers, increased the average check and frequency of purchases, and also turned into one of the key drivers of business growth.
The average check of program participants is 1.7 times higher than that of anonymous buyers.
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