Email Security Systems (Global Market)

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History

2024: Global Email Security Cloud Solutions Market Growth by 10% to $6.73 Billion

At the end of 2024, the cost of cloud solutions for email protection on a global scale amounted to $6.73 billion. For comparison, a year earlier, the volume of this market was estimated at $6.09 billion. Thus, an increase of about 10% was recorded, as stated in the Market Research Future review, presented at the end of January 2025.

Amid the ongoing digital transformation, companies are increasingly facing complex cyber threats and fraudulent schemes that are being implemented using email. The constant increase in the intensity of phishing attacks and the spread of ransomware are forcing organizations to implement advanced tools to ensure the security of IT infrastructures and prevent leaks of confidential information. As a result, there is an increasing demand for cloud-based email security solutions. Such systems provide advanced features including real-time threat detection, machine learning and artificial intelligence algorithms, and comprehensive data loss prevention mechanisms.

The COVID-19 pandemic has accelerated the transition to remote and hybrid work models, which has led to an increase in the volume of e-mail. At the same time, organizations around the world continue to actively migrate their data and workloads to the cloud to improve efficiency, reduce costs, and improve scalability. At the same time, companies are looking for integrated security solutions that can be effectively managed in the cloud. Specialized cloud-based email protection systems offer easy deployment while reducing maintenance costs.

Another market driver is the need for compliance in terms of privacy and data protection. Implementing cloud-based email security solutions that support information encryption, among other things, helps avoid penalties and reputational risks.

The study authors segment the market into public, private and hybrid clouds. In 2024, the first of these sectors accounted for $3.5 billion: this type of solution dominates due to its availability and scalability. The contribution of private clouds is estimated at $1.8 billion: this type of deployment is chosen by organizations with strict regulatory requirements. Hybrid clouds combining the advantages of public and private platforms brought in $1.43 billion. The key players in the global industry are:

• IBM;
• Trend Micro;
• Cisco;
• Mimecast;
• McAfee;
• Cloudflare;
• Proofpoint;
• Microsoft;
• Sophos;
• Barracuda Networks;
• Zix Corporation;
• Symantec;
• Palo Alto Networks;
• Fortinet.

In 2024 North America , it showed revenues of $2.8 billion: the dominance of the region is due to the widespread introduction of cloud technologies and the presence of a number of large technology companies. In second place in terms of geography is Europe with costs of $1.8 billion: there are strict rules regarding data protection. The Asia-Pacific region closes the top three with an estimate of $1.5 billion. This follows, the South America contribution of which amounted to $0.4 billion Middle East Africa and brought in $0.23 billion.

In the future, analysts at Market Research Future believe that the industry will demonstrate sustainable development. The average annual growth rate in compound percentages (CAGR) is projected to be 10.41%. As a result, spending could reach $20 billion by 2035.^[1]

2023: Global Email Protection Systems Market Growth by 8% to $5.8 Billion

In 2023, spending on email protection systems globally reached $5.8 billion. The result of the previous year, when costs were estimated at $5.35 billion, was exceeded by about 8%. Industry trends are addressed in the Market Research Future survey, unveiled in early November 2024.

The key driver of the global market is the growth of cyber threats related to e-mail. These are phishing, malicious software and ransomware viruses. Cybercriminals are constantly developing new tactics to penetrate corporate networks, which leads to an urgent need to implement advanced security solutions. Under such conditions, companies around the world are increasing budgets in the field of information security, which, among other things, leads to increased sales of solutions for protecting Email platforms. Organizations are looking for products that offer real-time detection and response capabilities, advanced threat analytics, and effective spam filtering to reduce risk. In addition, compliance with data protection and privacy regulations further drives demand for robust email security.

The authors of the study call the ongoing development of cloud infrastructures another stimulating factor. Organizations are increasingly moving their Email services to the cloud due to the flexibility, scalability, and cost-effectiveness of this approach. While this model provides a number of advantages over traditional deployment, it also creates new risks and vulnerabilities that require enhanced security measures. In addition, there has been a shift towards integrated information security solutions that cover not only email, but also other elements of the IT infrastructure.

The deployment model distinguishes cloud, local and hybrid solutions. The first of these segments accounted for the largest revenue - approximately $2.9 billion in 2023. This is due to the growing need for scalable and flexible information security solutions: organizations are increasingly switching to cloud models due to their cost-effectiveness and the ability to integrate advanced detection and threat response functions. Local products, in turn, brought in $1.8 billion, while sales of hybrid solutions are estimated at $1.1 billion.

In 2023 North America , it took the largest share with costs of $2.5 billion: the dominance of the region is explained by the active introduction of advanced technologies, the presence of a number of large players and leading cloud providers. This is followed by the Asia-Pacific region with an estimate of $1.5 billion. Closes the top three, Europe where the cost of email protection systems amounted to $1.3 billion South America provided a contribution of $0.3 billion, and accounted for Middle East Africa $0.2 billion. The list of the most significant market participants includes:

• Fortinet;
• ThreatMetrix;
• FireEye;
• SpamTitan;
• Microsoft;
• Trend Micro;
• Zix Corporation;
• Symantec;
• GFI Software;
• Barracuda Networks;
• AVG Technologies;
• Cisco;
• Proofpoint;
• Emsisoft;
• Mimecast.

At the end of 2024, revenue in the global email protection market is estimated at $6.29 billion. Market Research Future experts predict that in the future the CAGR (average annual growth rate in complex percentages) will be 8.41%. As a result, by 2032, costs on a global scale could rise to $12 billion.^[2]

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