Children's camps in Russia

Chronicle

2024: The number of children vacationing in Russian children's camps increased by 2% over the year and reached 5.2 million people

The number of children vacationing in Russian children's camps in 2024 increased by 2% and amounted to 5.2 million people. This was announced by the analytical company BusinesStat in October 2025.

It is noted that growth continued for the third year in a row after a sharp recovery in the industry in 2021. The dynamics reflect a steady demand for organized children's recreation.

In 2020, the number of children vacationing in camps was 1.2 million people. The low rate was associated with restrictions due to the pandemic. Many institutions have temporarily stopped working or reduced the number of shifts.

In 2021, there was a sharp recovery in the market. The number of resting children increased by 253% and reached 4.4 million people. The lifting of restrictions allowed the camps to return to full-fledged work. The accumulated demand from families was realized in the summer season.

In 2022, the number continued to grow by 14% to 5.0 million people. The market approached pre-crisis levels. The expansion of the number of places in the camps maintained a positive trend. Government funding programs have spurred infrastructure development.

In 2023, growth slowed to 2%, the number reached 5.1 million people. The growth rate declined after the recovery period. The market entered a phase of moderate steady growth. In 2024, the growth rate of 2% remained, the figure was 5.2 million people.

Organized children's recreation in Russia is in demand from families with children. The main target audience of the market is schoolchildren from 7 to 17 years old. This age group forms the core of consumers of children's camp services.

Several factors influence the development of the children's camp market. The state of the infrastructure of recreation institutions determines the quality of the services provided. The average cost of a child staying in the camp affects the availability of rest. The availability of alternative opportunities for children's recreation creates competition.^[1]

Notes