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2012/03/29 11:59:27

IDC MarketScape

MarketScape is a new report form of IDC which are presented in the 3D form - visualization.

Reports of MarketScape are presented in the 3D form - visualization, they are designed to estimate weak and strengths of the companies participating in a research. You watch the detailed description of a technique in an interview and here: http://www.idc.com/MarketScape/index.jsp.

Interview with Bill Carrelli on Siemens PLM Rankings in IDC Marketspace Report


A set of charts MarketScape in a statics bears a faint resemblance magic quadrants of Gartner, however infographics of IDC much izoshchrenny and, as a result, allows to display and estimate the bigger number of parameters visually. As well as Gartner in the quadrants, IDC divides all market participants into four different categories, but puts in them a bit different sense. It is clear from names: Leaders, "Key players" (Major Players), Contenders and Participants. On abscissa axes and ordinates the strategichnost of thinking and an opportunity respectively are postponed.

Image:20120328 article Market Space.png