Telemedicine (Global Market)

Telemedicine: The Future of Healthcare

Шаблон:Main 'Telemedicine: the future of healthcare

Telemedicine in Russia

Main article: Telemedicine (Russian market)

• Telemedicine regulation in Russia

In the world

2020: Growth amid COVID-19 pandemic to $56.2 billion

The COVID-19 pandemic will have a serious impact on the telemedicine services market. In the first half of 2020, when the practice of social distancing and self-isolation was introduced in many countries of the world, medical institutions were forced to limit face-to-face admission of patients. At the same time, the number of telemedicine consultations began to grow. This spurred the development of the telemedicine market in the "doctor-patient" mode, the volume of which is significantly less than the "doctor-doctor."

The main share of the global market is made up of telemonitoring of patients and teleconsiliums in the ratio of 48% to 32%.

The leading countries leading in telemedicine costs and telemedicine technology market development are China and the United States.

According to Global Telemedicine Market Outlook, the global telemedicine market will reach $65.1 billion in 2021, and $175.5 billion by 2026. The annual increase is about 19.2%.

2019: Global Telemedicine Services Market Size $45 Billion

The volume of the global telemedicine services market in 2019 amounted to $45 billion. In the near future, it will grow by an average of 19.3% per year and may exceed $175 billion by 2026, analysts at the Global Market Insights^[1] calculated]. The main reason is the increase in the number of people with chronic diseases.

Global Telemedicine Market. Source: Global Market Insights, 2020

The growing adoption of smartphones with high-resolution cameras and the penetration of the Internet into the most remote corners of the world are having a positive impact on the development of the market. Analysts consider as restraining factors the unresolved problems of ensuring the safety of patient data and lack of awareness of telemedicine in emerging and underdeveloped markets.

Almost $13 billion in 2019 fell on the telemonitoring segment, i.e. remote monitoring of the patient's condition. The demand for this service is caused by an increase in life expectancy and, accordingly, the number of elderly patients, as well as an increase in the number of people suffering from cardiovascular diseases. By the way, it is in the cardiology segment that the telemedicine market will grow most actively - by 22% per year.

Another area is telemedicine hospital services (telehospital *), which refers to remote consultations of doctors in hospitals with other specialists during the period when the patient is being treated and he needs additional assistance. The segment is expected to grow 19% annually.

A significant share in the global telemedicine market is occupied by telephone consultations - they accounted for $18 billion in 2019. We are talking about helplines where professional doctors are involved who are able to provide remote assistance or, if necessary, redirect the call to emergency services.

2015

Philips Healthcare and Medtronic Fight for Leadership in Telemedicine Market

In early 2017, Markets and Markets, an analytical company, released a study on the global telemedicine market. According to experts, Philips Healthcare and Medtronic are fighting for leadership.

These companies recorded the highest sales of telemedicine products and services in 2015. Vendors' market shares are not listed, but analysts argue that Philips Healthcare is ahead of Medtronic in the market in question.

Philips Healthcare and Medtronic Fight for Leadership in Telemedicine Market

In 2015, Philips Healthcare spent almost $1.2 billion on research and development, which allowed the company to create several innovative solutions such as Philips Care Event. In addition to the R&D direction, Philips Healthcare is focusing on partnerships with other companies, hoping through partnerships to strengthen market position and increase share. In addition, Philips Healthcare's growth strategy includes acquiring and developing new markets.

As for Medtronic, the key area for the company is R&D, in which the manufacturer invested $2.2 billion in 2015. R&D helps Medtronic create new products and services, as well as expand the capabilities of previously released ones. The main advantages of the company analysts include comprehensive solutions, a wide geography of presence, advanced sales and marketing, a focus on inorganic growth strategies and an emphasis on R & D.

In addition to Philips Healthcare and Medtronic, the following companies are the leading providers of telemedicine products and services:

• Honeywell Life Care Solutions ( США );
• Tunstall Healthcare (UK);
• Care Innovations (USA);
• Cerner Corporation (USA);
• Cisco (USA);
• Medvivo Group (UK);
• GlobalMedia Group;
• Aerotel Medical Systems (Israel);
• AMD Global Telemedicine (США);
• American Well (USA);
• InTouch Health (USA);
• Vidyo (USA).

Telemedicine market participants prefer to conclude agreements, develop partnerships, unite and create alliances. These initiatives occupied almost half of the strategic projects implemented on the market from 2013 to 2016, according to a study by Markets and Markets.^[2]

Global Telemedicine Market Size $17.9 Billion

^[3], the global telemedicine market was valued at $17.9 billion in 2015 and is expected to grow by 18.7% annually between 2016-2022. The number of patients using telemedicine services will increase from 350 thousand in 2013 to 7 million in 2018, IHS Technology^[4] predicts].

Japan lifts restrictions on telemedicine

Telemedicine and remote monitoring of vital functions and diseases in Japan are in high demand for two reasons: firstly, the country has a developed technological infrastructure and, secondly, the age of more than 20% of the population of Japan exceeds 65 years and the share of elderly people in the structure of the population continues to grow. Telemedicine and remote monitoring capabilities are increasingly important in providing health care to the elderly at home. Back in 1997, in the Land of the Rising Sun, telemedicine was allowed to be used to consult and treat patients on remote islands or in rural areas. But already in 2015, all restrictions were lifted, and now people anywhere can use the Internet to receive telemedicine services. Yano Research Institute, a research company from Tokyo, estimated the volume of the telemedicine market in the country in 2019 at 19.9 billion yen (246.5 million dollars), which is significantly more than in 2015 (12.2 billion yen)^[5].

2014: Global Market Size $14.3 Billion

The telemedicine market has tremendous potential. According to estimates by the US Center for Disease Prevention and Control (CDC)^[6], American doctors annually conduct more than 1.2 billion consultations for their patients. At the same time, in 110 million cases, a personal visit of the patient is not at all obligatory - these are cases of prolongation of prescriptions, colds, etc. And remote consultations are just one of the segments of the global telemedicine market.

In early November 2015, Transparency Market Research published^[7] report, which analyzed the current state of the telemedicine market and presented a forecast until 2020. According to analysts of the company in 2014, the global telemedicine market amounted to $14.3 billion, and by 2020 it will grow to 36.3 billion. dollars The cumulative annual growth rate will be 14.3%.

Experts from another analytical company^[8]) - Mordor Intelligence came to approximately the same conclusions.

The largest market for telemedicine is the United States - 40% of the total. But the European market is not far behind either. It is also experiencing rapid growth. If in 2013 the level of penetration of telemedicine into the market was 30%, then by 2020 experts expect^[9] to 50^[10]

According to the consulting company^[11] PWC , the largest direction of the telemedicine market will be health monitoring (65%). The greatest interest in patients will be in decisions that allow monitoring of the main physiological indicators, especially after surgical interventions, in chronic diseases and for patients with physiological changes due to age.

2013: Telemedicine Video Technology Market Reaches $151.2 Million

According to Frost & Sullivan's Analysis of the Video Telemedicine Market in Europe, in 2013 the revenue of enterprises in this market amounted to $151.2 million. and is expected to reach $414.4 million. USA in 2020

70% of all health care costs in Europe are aimed at maintaining health in chronic age-related diseases. Under these conditions, telemedicine technologies will become more and more popular: they will allow people to save on medical care thanks to the opportunity to receive the necessary consultations and medical care at home.

At the same time, the non-inclusion of telemedicine services in insurance coverage and the unclear procedure for paying for such services make it difficult for this technology to become widespread. The extent to which telemedicine is introduced into the practice of insurance medical care varies widely across countries. Europe The provision of medical services abroad is covered by insurance - but only in the amount determined by the country that issued the policy.

The profit volumes of participants in this market will grow when it is possible to modernize the policy of insurance compensation by including telemedicine services and the amount of their payment for doctors. It is expected that the relevant laws will be adopted in France and Belgium in 2014. In all likelihood, other European countries will follow their example, which will give a new impetus to the spread of this technology in the region.

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