24TTL

24TTL offers IT solutions for retail. Thanks to the AR technologies that the startup develops, users spend more time on the store's website, due to which conversion and the percentage of sales increase, the developers say.

The 24stream platform from 24TTL allows you to create all types of rich content (a marketing tool that allows you to add multimedia elements to the description on the product card, for example, photos and videos), including mini-sites (resources from several pages under the common brand), AR applications and brand zones (branded spaces). Content is simultaneously placed on the online sites of all leading retailers.

Another solution - 24ORM - uses computer vision, which allows you to assess the level of brand presence and manage the digital shelf.

History

2021: Attracting $1 million of investments

On December 24, 2021, 24TTL announced its first round of funding. The Russian developer of online shopping solutions raised $1 million and was valued by investors at $10 million.

Andrei Vinograd, founder and CEO of the group of creative agencies of the Possible Group, acted as a key investor in 24TTL in the framework of the transaction, which was held according to the scheme of angel venture investments.

24TTL command

The startup intends to spend the funds received on the development of activities and the expansion of partnerships with retailers in Europe. In December 2021, the company opened an office in Amsterdam. 24TTL founder Yuri Shishkin expects a threefold increase in the company's share in the European e-commerce market in 2022.

Online retail today is a new media that actively uses tools to increase the reach and engagement of the target audience. 24TTL solutions allow large brands to more accurately communicate the advantages of their products and do it in an interesting, non-standard format,   "said Andrei Vinograd, commenting on investing in the project.