Owners
At the end of August, 2019 it became known that the Equity Algorithm venture fund of the former deputy CEO of VGTRK Dmitry Mednikov invested $1 million in development of a fitness-application of Champions Fitness Center using artificial intelligence.
The foundress of Champions Fitness Center Darya Gorozhankina and developers will get 34% of the project, other 66% will pass to Mednikov's fund, Kommersant tells.
Users of Champions Fitness Center will be able to subscribe for video lessons, and their accomplishment will be controlled by the system of recognition of gestures. In the application lessons of fitness, dances, recovery after the delivery from the Olympic and world champions will appear.
Averages — the swimmer Artem Lobuzov, synchro swimmers Svetlana Kolesnichenko, Svetlana Romashina, Varvara Subbotina, Alla Shishkina, gymnasts Denis Ablyazin, Nikolay Kuksenkov, Nikita Nagorny, Darya Spiridonova, dancers Artemy and Marina Katashinskiye, the shooter from Tuyana onions of Dashidorzhiyev.
Developers want to start the application until the end of 2019. At first it will be available only to IOS-DEVICES. Operational payback of the application it is going to reach in the spring of 2021.
Expenses on promotion of the project can be considerable. If to look at applications with similar functionality, then on average on iOS in the USA they receive 15 thousand installations for half a year, and these are about $30 thousand for promotion, the development director of Artics Internet Solutions Evgeny Parshin specifies. In practice are converted into subscribers from 2% to 5% of users therefore to reach fast payback, on promotion it is necessary to put 10 times more, he added.
The most part of time until the end of the year, most likely, should be spent not on product development, and on search of unique competitive advantage and hit in needs of users, Artur Sakharov from Redmadrobot company considers.[1]