Drove

"Drove!" - a service for finding people and ideas for travel

History

2024: Attraction of RUB 250 mln of investments

Travel startup "Drove!" in September 2024 announced the attraction of private investment in the amount of ₽250 million. The platform is a combination of a social network and travel services, allowing users to share their travel experiences and discover unique places in Russia.

"Drove!" uses a non-standard approach to generating content about regions. Unlike traditional travel portals, the platform allows users to independently create a folk map of attractions, exchange comments and tips. This creates a space for inspiration and sharing experiences where you can learn about little-known regions and places.

𝓲

Фото: TAdviser

The project attracted the attention of experts and investors thanks to unique technological solutions and ambitious plans to develop the tourist attractiveness of the regions of Russia. A decentralized approach to collecting tourism content will create a personalized view of cities for different segments of the audience.

Alexander Makarichev, a private investor and chairman of the board of directors of the MEGAIS technology consortium, noted that in 2.5 months the project attracted more than 13 thousand users with minimal advertising budgets when launching only the web version of the platform. The service helps the regions develop the tourist potential of the territories.

The Ulyanovsk Volgograd Sakhalin Oblast North Caucasus Federal District has already joined the project. Evgeny Elfimov, founder of the service "Drove!" And a member of the General Council "," Business Russia announced plans to reach 100 thousand users by the end of 2024.

The investments will be aimed at deepening research and development, as well as implementing a large-scale marketing campaign to strengthen the platform's position in the market.^[1]

Notes