Golama (before Golamago)

The Golama company (the former name Golamago) develops the platform in which online and offline trade of convenience goods it is combined with the built-in courier delivery.

For the end consumer this mobile application allowing to shop in a one click on phone. For shops — receiving ready pass online store. For services of a courier delivery and private couriers — a possibility of additional orders.

Golamago promises the fast product delivery of a power supply from network shops (within 90 minutes).

History

2020: Project closure

On January 15, 2020 the delivery service of food Golama was closed. The company reported about it in letters to clients and on the pages in social networks.

Since January 15, 2020 we are closed. News is unpleasant, but we were glad to deliver you products! — it is said in widespread statements.

The delivery service of food from Metro and Tape — Golama was closed

According to Kommersant with reference to the message Golama, the company invested 0.5 billion rubles in development of own logistic platform, the CRM system and management system for orders. For all 2019 the service looked for financing, and by the time of closing it almost reached profitability, declared in Golama.

In June, 2019 Golama agreed about attraction of 0.5 billion rubles from VEB Ventures,  but means were not provided.

After the deep analysis we refused the transaction, having estimated risks as extremely high — told the edition in the press service of fund.

Among delivery services of products on the house Golama took the third place (300 thousand orders in nine months 2019). On the first there is iGooods (1.8 billion, more than 450 thousand orders), on the second — Sbermarket (1.4 billion, more than 300 thousand orders).

 Due to   the entry into the market of iGooods and  Sbermarket investors reviewed the priorities concerning Golama as the last — the small player in comparison with competitors,  the CEO the director of "INFOLine-Analitiki" Mikhail Burmistrov argues.  In fact, at  the Golama project venture investments came to an end, and  the company management  is not ready to spend the money, he added.

 According to the expert, the case with  Golama is a particular which  does not illustrate a trend of the market of delivery of food in any way. This market by the beginning of 2020 is in  a formation stage therefore both  for it, and  for other players emergence of the new companies is useful, he considers.^[1]

Notes