Jetlore is the American startup developing the platform using artificial intelligence for retail. The solution of the company analyzes different information on buyers (for example, habits) and products (the size, color, style material, etc.) and then selects to people suitable goods.
Jetlore is founded in 2011 by students of Stanford University. The company has two flagship products: Predictive Layouts (creates the personalized mailings, websites and recommendations in mobile applications) Predictive Ranking (uses the patented mechanism of "training in ranging" for drawing up lists of products and search results for specific clients).
According to developers, Predictive Layouts increases by 60-70% income counting on one letter of e-mail or viewing one pages and also reduces outflow of visitors by 12%. Predictive Ranking automatically displays relevant goods, using data on preferences of each client and compares these preferences with stocks of products in shops and in warehouses in real time.
History
2018: PayPal purchased Jetlore
At the end of May, 2018 PayPal announced Jetlore purchase to foresee desires of consumers. The cost of the transaction does not reveal.
The flagman solutions Jetlore — Predictive Ranking and Predictive Layouts — will be a part of a packet of PayPal Marketing Solutions which includes analytical tools for marketing and A/B-testing (a method of increase in efficiency of Internet resources).
According to the vice president for commercial solutions of PayPal Harshal Deo, the company, having caught talented specialists and Jetlore AI technologies, will expand functionality and will accelerate development of the products how PayPal aims to offer sellers of advantage outside online payments.[1]
Notes
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