KARI Retail Network

KARI is an international chain of fashion shoes and accessories for men and women. The brand is widely known in Poland, Russia, Ukraine, Belarus and Kazakhstan. In total, the chain has more than 660 stores. Currently, 508 KARI stores have been opened in Russia.

Performance indicators

2023: Sales growth by 19% to RUB 93.76 bln

The Russian chain of shoe stores Kari ended 2023 with revenue growth of 19%: it reached 93.76 billion rubles against 78.93 billion rubles a year earlier. At the same time, the retailer's net profit decreased from 10.44 billion to 5.74 billion rubles. Such data were published by the Kontur. Focus service, the TAdviser portal got acquainted with them in May 2024.

In 2023, the cost of sales of Kari LLC reached 50.77 billion rubles, increasing from 40.26 billion rubles in 2022. The retailer's gross profit increased from 38.68 billion to 43 billion rubles, and profit from sales decreased from 13.95 billion to 12.88 billion rubles.

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Commercial expenses of Kari in 2023 amounted to 30.11 billion rubles, which exceeds the same costs a year ago at 24.73 billion rubles. The company's accounts payable in 2023 amounted to 42.09 billion rubles against 18.52 billion rubles a year earlier. Accounts receivable during this time increased from 13 billion to 14.35 billion rubles.

All year we have been intensively engaged in assortment policy, - comments on the results of the year, General Director of Kari LLC Ivan Ustinov. - The departure of Western players, empty areas of shopping centers pushed us to intensive development and implementation of our plans. - Today, Kari is an umbrella brand: Kari Kids baby products, Kari Jewelry, Kari Cosmetics cosmetics and hygiene products, Kari Sport sports clothing and equipment and, of course, shoes. We analyze consumer preferences and increase the number of SKUs for each commodity category. This allowed us to level the seasonality, increase traffic, and equalize the indicators by revenue.