Maxxium
"Maxxium Russia is the Russian division of the international alliance of two leading strong alcohol companies Beam Suntory Inc. and Edrington. A significant role in the Maxxium Russia portfolio is assigned to elite alcoholic beverages such as The Macallan, Courvoisier, Auchentoshan, Laphroaig and Highland Park. At the same time, the company successfully develops well-known trademarks in Russia in the standard and premium segments: Jim Beam, The Famous Grouse, Maker's Mark, Sauza, Teacher's and Bols.
The central offices of the alliance, located in Scotland and the USA, pay great attention to business development in Russia. For example, Maxxium Russia became the second company in Russia to receive a license to wholesale finished alcohol products in July 1995. Since the beginning of the company's work in the Russian market, sales growth has been noted every year, ahead of market growth.
Maxxium Russia's activities are aimed not only at promoting brands and expanding distribution, but also at developing a culture of consumption of quality and exquisite alcoholic beverages. "
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