Pay Assistant

History

2023: Entering the Russian market

On May 11, 2023, Pay Assistant, a European freelance payment and document management service, announced its entry into the Russian market. The platform enables enterprises to automate payments, reduce operating costs, and minimize risk when working with remote executors. Pay Assistant has been operating in the market for 4 years. Over the past year, the turnover of the European company amounted to $50 million.

The head of the Russian representative office was Ivan Yechmaev ― an entrepreneur with experience in the Russian video advertising market. At Pay Assistant, he specializes in business development and scaling. Ivan sets himself the task of bringing to the Russian market the most convenient service for project work, where companies will be able to conduct a full cycle of interaction with remote groups of performers.

With the growth of the gig economy, freelance work is becoming more popular in Russia. Having made a choice in favor of freelancers, the employer collects a team of necessary specialists for a specific project, speeding up the process of completing the task. Therefore, the business needs to provide work for remote performers in the legal field without legal risks, as well as manage payments and documentation.

Pay Assistant operates as an independent service for companies from different industries and for freelancers. Among the platform's most frequent clients are: IT companies, CPA agencies, online schools, delivery services, publishing houses and copywriting agencies, call centers and marketing studios. The service works with most payment systems - Visa, MasterCard, Qiwi, Money and others, allowing freelancers to withdraw funds in any convenient way, which makes the payment process hassle-free.

Service capabilities:

• automation of document flow;
• mass assignment of tasks to freelancers;
• transfer of intellectual rights
• system integration by. API
• payment of completed tasks to the freelancer's office
• freelance onboarding;
• withdrawal of funds in any convenient way for a freelancer.

{{quote 'We consider entering the Russian market as a strategic decision, as we see great potential for growth in it. In Pay Assistant, we believe that our service will benefit both business and freelancers in Russia. Already in May 2023, we can note that more than 1000 tasks have been completed during the operation of the platform. According to our observations, companies from the IT sector (60% of customers), advertising (35%) and retail (5%) most often cooperate with freelancers, "said Ivan Yechmaev, head of the Russian representative office of Pay Assistant. - Companies strive to work in accordance with the law, so automated paperwork, without the need to conclude several contracts, makes it much easier for businesses and freelancers. }}